The role of a community manager can vary immensely from company to company, and industry to industry. What remains similar is that they’re tasked with the overarching goal of building, growing and managing communities around a specific brand or mission statement.
San Francisco-based community software developer Get Satisfaction has just released an infographic that pays homage to the average community manager, and the various roles they may fulfill throughout the course of the day. In 2012’s “Community Manager Report” by Social Fresh it was revealed that a majority of community managers put in more than 50 hours of work per week across authoring articles, forum responses, being a diplomat, a brand cheerleader, and communicating issues from the consumer-end to the product team.
Here’s a closer look at the different hats a community manager may wear throughout the course of a normal business day: