Digital Skills & Talent Gap Study: Summary of Top Findings – Register Now ›
Popular Today in Social: All Popular Articles

The Four Phases of Online Shopping

An online shopper’s path to purchase is like a maze, and in order to keep customers on track to checkout, brands must provide engagement every step of the way. But first, they must understand how customers navigate the online shopping experience.

Creative production agency KSC Kreate created an infographic titled, “The Four Phases of Online Shopping”  to illustrate how a customer travels through the shopping experience from discovery to checkout and beyond. Click on the image below for a larger version.

The Four Phases of Online Shopping  image KSC Path to Purchase 387x600

Comments on this Article: 0

Add a Comment

Add a Comment:


Thank you for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.