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Social Media and Your Small Business

Social Media and Your Small Business image shutterstock 1898112381

Facebook. Pinterest. Google+. Instagram. Twitter. LinkedIn. YouTube. So many social networks, and so little time!

Today’s small businesses have important decisions to make when it comes to social media. Keeping up with multiple networks can be a huge time commitment that many SMBs really can’t afford, but choosing to focus on only one or two popular social platforms can mean missing important opportunities with potential customers.

The following infographic illustrates how different types of businesses are using social media to connect and engage with their target audiences. See how your company compares!

Are you afraid your business might not measure up? ImageWorks has several great social media marketing plans sure to engage your fans and followers.

Social Media and Your Small Business image staples social media platform infographic v10

Comments on this Article: 2

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  1. Harlan West says:

    Great infographic, Jess.I appreciate usable information in an easy to read format.

  2. Chatmeter says:

    In our technology obsessed world today, businesses can’t ignore the importance of social media. The infographic in this article is a great way to decide which platform is best for your business. Businesses don’t need to be on every platform! Choose one or two and perfect it because if you try to be everywhere, chances are you’re going to end up neglecting some accounts. Who you want to target and what you’re marketing are key components. My personal favorite is Instagram and I think it’s because I’m a millennial. It’s definitely a social media platform that should be mastered! It can sometimes be underrated by businesses. The raw SEO value of Instagram is limited, but it can still be very beneficial! Instagram lets people tag locations. If a business is food or clothing related, Instagram is crucial because when customers are in the store they’ll be able to post a picture of the product and tag the location. Their followers will see their post and it’s like free advertising!

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