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Facebook – It’s A Love/Hate Kinda Thing

Facebook – It’s A Love/Hate Kinda Thing
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How to Build and Grow a Private Facebook Group

How to Build and Grow a Private Facebook Group

With so much talk about Facebook marketing these days, one realm of the Facebook world that flies WELL below the radar is Facebook groups. Remember those? Smaller groups of fans,... read more

Ad Targeting on Facebook: Know Your Options

Ad Targeting on Facebook: Know Your Options

Social media moves fast—and we’re not just talking about the sheer volume of conversations. Social platforms are constantly making changes, which can make a marketer’s head spin. Facebook, Twitter, Instagram,... read more

Reaching Your Audience on the Evolving Facebook News Feed

Reaching Your Audience on the Evolving Facebook News Feed

This week on the Magnet Minute, Amy shares updated tips for posting to the always-changing Facebook news feed. Keeping up with these changing trends, and knowing what works and what... read more

How to Deal with Cheating on Facebook

How to Deal with Cheating on Facebook

Cheating is as old as humanity. It happens in all walks of life including school, business and sport. In fact it happens all the time. It even occurs on Facebook... read more

Facebook Moves Toward Wifi Internet And Wearable Technology

Facebook Moves Toward Wifi Internet And Wearable Technology

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With some 198 million Facebook users primarily using their smartphones to access their Facebook account,  it’s not especially surprising that Facebook is venturing into the wifi internet hotspot and wearable... read more


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What Facebook’s Campaign Restructure Means For You

What Facebook’s Campaign Restructure Means For You

In late November, news broke that Facebook was planning a major overhaul to its advertising campaign structure in Q1. The revised campaign structure will include a new management “level” called... read more

Are Facebook Ads a Waste of Money?

Are Facebook Ads a Waste of Money?

If you run Facebook ads, you’ve most likely come across the video below titled “Facebook Fraud” by Veritasium. If you haven’t, I encourage you to find 9 minutes to watch... read more

Why Are People Always Checking-in on Facebook at Restaurants and Bars?

Why Are People Always Checking-in on Facebook at Restaurants and Bars?

Recently it seems that you can’t scroll through your Facebook News Feed without being greeted by an abundance of check-ins to restaurants and bars. Perhaps you’re one of the regular... read more

Scheduled Facebook Posts: How to Edit a Scheduled Post in 7 Simple Steps

Scheduled Facebook Posts: How to Edit a Scheduled Post in 7 Simple Steps

So you know how make scheduled Facebook posts. Maybe you’ve used them before, and you are beginning to use them more often, but you need to change one or two.... read more

Facebook Apps For Improving Marketing

Facebook Apps For Improving Marketing

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Quite a few industries are using Facebook for prospecting clients and meeting their goals. Facebook has now come up with innovative Facebook Apps for helping business leaders in improving their... read more

5 Ways Small Business Can Get the Best Out of Facebook Ads

5 Ways Small Business Can Get the Best Out of Facebook Ads

As a small business owner, Facebook ads are something which you have considered investing in and wondering what benefits will it draw towards your business. Facebook is an attraction for... read more

How to Get More Facebook Likes

How to Get More Facebook Likes

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UK-based studio called Nation has designed a real life Facebook ‘Like button I got to speak at a marketing expo we attended this week. The topic I discussed strategies for... read more

7 Smart Ways to Retarget Across Devices with Facebook Custom Audiences

7 Smart Ways to Retarget Across Devices with Facebook Custom Audiences

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Did you know? Only 2% of website visitors convert on their first visit. While that’s a scary thought for marketers, thankfully retargeting allows us to zero in on the other... read more

Like Us on Facebook. Huh?

Like Us on Facebook. Huh?

I know you’ve seen it. All over the place. Businesses putting a “Like us on Facebook” banner on all kinds of things — print ads, TV advertising, on signs in... read more

5 Factual Holes in the “Facebook Fraud” Viral Video

5 Factual Holes in the “Facebook Fraud” Viral Video

There’s something extra powerful about a video. Maybe it’s the flashy transitions, the subtle soundtrack behind it, or the way you’re being directly spoken to – whatever it is about... read more