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Why Facebook Isn’t Worried About Ello

Why Facebook Isn’t Worried About Ello

I haven’t yet tried Ello, the newest social network to aspire to the role of “Facebook killer” (though my request for access is pending), but I know already that it... read more

Facebook: Reputation Friend Or Foe?

Facebook: Reputation Friend Or Foe?

More and more, participants in my personal branding workshops are asking, “Do I need to be on Facebook to build my online personal brand?” It seems the risk and fear... read more

6  Surprisingly Fast Ways To Curate Content From Facebook

6 Surprisingly Fast Ways To Curate Content From Facebook

Content – Is Yours Planned? It’s Monday morning and you are getting ready for a busy work week. You should be concentrating on your business and your clients but instead... read more

Facebook’s New Hyper-Local Ads Allow You To Reach People Within A Mile

Facebook’s New Hyper-Local Ads Allow You To Reach People Within A Mile

Facebook’s ad options just got a lot more targeted. Yesterday Facebook announced that businesses can now target ads for people that are actually walking by their physical location, or live... read more

Facebook Emerges As A Key Player In Online Advertising

Facebook Emerges As A Key Player In Online Advertising

Watch out Google, Facebook is here to play in the world of online advertising. Facebook has released a new ad network at the beginning of October that is expected to... read more

The Step-By-Step Guide To Facebook Content Promotion

The Step-By-Step Guide To Facebook Content Promotion

For many, Facebook remains a bit of an unknown. While SEO, paid search, and display are well ingrained in most digital marketer’s brains, Facebook has remained elusive to many due... read more

Four Reasons Why Facebook CEO Mark Zuckerberg Is Visiting India

Four Reasons Why Facebook CEO Mark Zuckerberg Is Visiting India

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Silicon Valley is showing great interest in India with the change of guard in the country. After Amazon founder Jeff Bezos and Microsoft boss Satya Nadella it is time for... read more

Advertising Your Restaurant On Facebook

Advertising Your Restaurant On Facebook

Restaurants motivated to improve sales through digital advertising must take a hard look at social media platforms, especially Facebook. Over the next few weeks on NextRestaurants.com, we’ll be laying out... read more

What To Add And What Not To Add On Your Facebook Profile

What To Add And What Not To Add On Your Facebook Profile

Understanding the risks to your personal reputation is the first step in reputation management. Once the risks are understood, the next step is to proactively manage your reputation online. Social... read more

Learning Facebook Business Manager

Learning Facebook Business Manager

Facebook is making it much easier for agencies like ours to manage business pages and ads with Facebook Business Manager. You may have gotten some emails from the third party... read more

10 Facebook Marketing Tips for Business Owners and Entrepreneurs

10 Facebook Marketing Tips for Business Owners and Entrepreneurs

When it comes to social media marketing, and in this case Facebook, your business goal isn’t to get likes and shares, it’s to do sales! For that reason every post should... read more

Facebook, Atlas, and the Future of Personalization

Facebook, Atlas, and the Future of Personalization

On Monday Facebook made an announcement around the relaunch of Atlas. It’s an exciting milestone for marketing technology for one primary reason: personalization. Demand Side Platforms (DSPs) and Data Management... read more

Why Does My Business Need a Facebook Company Page?

Why Does My Business Need a Facebook Company Page?

Facebook: the great big social media monster. There’s profiles, likes, shares, videos and more. Somehow people are using Facebook to better their business. But how? Businesses across the planet are... read more

Atlas: Facebook’s New Anti-Cookie Monster

Atlas: Facebook’s New Anti-Cookie Monster

In the world of online advertising, cookies play a huge role. I wish I could say I was talking about those of the chocolate chip variety, but I’m talking about... read more

Like it or Leave it: A Commentary on Facebook Etiquette

Like it or Leave it: A Commentary on Facebook Etiquette

Facebook can be an incredible platform that individuals use to express themselves. It can also be a smattering of half-formed opinions and food pictures. I’m not saying the two are... read more