Is Your Holiday Facebook Contest Following the Rules?

Comments: 1

  • Great article! We have also found that selecting winners based on the entry with the most votes, greatly increases the reach of the contest. The user is given the ability to affect the outcome based on their ability to recruit and convince their network of friends to vote for them.

    This is a vast improvement over contest that determine winners by random selection because participants are more likely to win when less people know about and enter the contest. Thus, participants are encouraged and rewarded for not sharing with their network of friends.

Add a New Comment

Thank you for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.