Dave Kerpen of Likeable Social Media Explains Social Media Success

Click here if you can’t see this video of Dave Kerpen on Likeable Social Media.

Dave Kerpen had just come off the stage at SXSW 2012 when I caught him for this interview. A fellow McGraw-Hill author of the best-selling book Likeable Social Media (affiliate link), Dave is a founder of the New York-based firm of the same name.

In this short video interview Dave discusses his ideas about five of the most important aspects of social media marketing success.

Mark Schaefer is an educator and marketing consultant specializing in social media workshops. He blogs at {grow} and is the author of several best-selling marketing books including Return On Influence.

Related Resource from B2CWebcast: PR Hacking: How Ideas Spread And What Marketers Need to Know

Discuss This Article

Comments: 0

Add a New Comment

Thank you for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.