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Archive: September, 2010

MWKS Helps Wal-Mart Harvest Web Chatter and Online Conversations
1Since 1991, Los Angeles-based company, MWKS (Marketingworks) has been on the forefront of interacting with Key-Influencers in the marketing space. MWKS uses state-of-the-art web-monitoring and crawling technology. Sophisticated “web-chatter” tools... read more

On Target: Finding the Right Media Venues for Your Success
Identifying your target market is one of the most important factors in the success of your business. If you’re clear who your ideal client is and what problems they are... read more

Why Attend a Conference?
Does this sound like you? Day after day, it seems that you’re merely going through the motions. Maybe it has even gotten so bad that you are beginning to think... read more

Your Book As Your Business Card
1Stop and consider how many business cards have been put in your hands during your business life. Now how many of these have you trashed? I suspect the vast majority... read more

Top 20 Food and Drink Brands on Facebook
Facebook recently surpassed 500 million active users, making it one of the most influential social networking sites in existence today. On average, 200 million people log onto Facebook daily and... read more

Branding – What Tools Do I Need To Have?
We all get excited and nervous when we hear about a new social media tool or tech-based tool. Do I need that one? Should I start using this tool? How... read more

Target Announces It Will Sell Facebook Credits Gift Cards
Yesterday, Target announced that Facebook Credits gift cards will launch at Target stores nationwide beginning September 5th. Target will be the first brick-and-mortar retailer to carry Facebook Credits gift cards.... read more

Top 5 Ways to Promote Your Company through Social Media
Facebook page – Make yourself available to clients through the super social network that is now 500,000,000 users worldwide. By developing a page for you business and yourself (to manage... read more

The United States of Stagnation
America is being held back by RED TAPE, not creators or innovators!! We have LOTS of those! Too bad the best of the creators and inventors work for major corporations!... read more

Creating Name Awareness: Can You Use Pricing to Create Name Awareness?
You can, but it may not be how you want to be known. One of the more common reasons I hear for using a low-price strategy is that “we don’t... read more

Customer-Centric Marketing and the Power of Personalization
1According to a recent study Forrester Research, Inc. conducted, “most companies structure their company around their products or business lines. As a result, they lack a holistic view of their... read more

Using Social Media for Business Outreach
Is bewilderment your first reaction when you read this blog post title? What does social have to do with business outreach? The answer: In today’s online world – everything.... read more
