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Archive for May, 2010

Quit Facebook Day – How Will You React?

Quit Facebook Day – How Will You React?

Trends & News

Today is “Quit Facebook Day” where users around the world plan to delete their Facebook accounts in protest over recent privacy concerns.  Currently there are roughly 29,000 individuals who have...

Lessons Learned from the Social Media Plus Summit

Lessons Learned from the Social Media Plus Summit

On May 25th, I participated in the Social Media Plus Summit at the Pennsylvania Convention Center in Philadelphia.  The event included a series of lectures geared towards different business audiences...

5 Social Media Books For Your Summer Reading List

5 Social Media Books For Your Summer Reading List

11

The buzz around social media has created an atmosphere where marketers have an unquenched thirst for knowledge and tips surrounding incorporating social media into their campaigns or improving their existing...

Top 3 Reasons Why B2C Marketers Should Use Social Media

Top 3 Reasons Why B2C Marketers Should Use Social Media

2

Social media is quickly becoming an integral part in the marketing mix for consumer brands.  Marketers are using social media tools to monitor the conversations surrounding their brand, industry and...

Where Will American Idol Go From Here

Where Will American Idol Go From Here

Trends & News

With Lee Dewyze crowned the winner of American Idol, Fox and the show’s producers have a lot of housekeeping to take care of before season 10 can begin.  Outside of...

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Make the Most of your Online Marketing with Retargeting

Make the Most of your Online Marketing with Retargeting

Online Marketing

Ok, so you’ve got yourself a marketing budget. You’ve probably already picked out a few techniques, like SEO and banner ads, to give your brand a little traction and get...

Top 10 Most Common PPC Mistakes

Top 10 Most Common PPC Mistakes

Online Marketing

1

At SEER, many of our clients already had a Google AdWords Account they were running internally or one that was managed by a different agency when they come to us....

To Bid or Not to Bid – That is the Brand Keyword Question

To Bid or Not to Bid – That is the Brand Keyword Question

Online Marketing

Whether or not you manage your paid search campaign internally or through an ad agency, one of the hottest topics for debate is what approach should be taken in regards...

Top 10 Most Valuable Sports Brands

Top 10 Most Valuable Sports Brands

Branding

Forbes recently calculated the brand value, the portion of a team’s overall value that is derived from its name, of the most lucrative teams in professional sports spanning across baseball,...

Philadelphia Phillies Announce Social Media Night Promotion

Philadelphia Phillies Announce Social Media Night Promotion

Trends & News

Most baseball fans are familiar with stadium promotions such as “Dollar Dog” or “Bobblehead” Night and now the Philadelphia Phillies are adding “Social Media” Night into the mix.  Earlier this...

Top 50 Social Media Savvy Companies Announced

Top 50 Social Media Savvy Companies Announced

Trends & News

Flowtown, a company that offers businesses a social media platform for engaging consumers across the internet, and NetProspex combined forces to create a list of the top 50 most social...

LOST Generates the Most Social Media Interactions Among TV Shows

LOST Generates the Most Social Media Interactions Among TV Shows

Trends & News

As ABC’s LOST prepares to conclude with its series finale on May 23rd, the show has captivated a loyal fanbase which has translated into millions of social media interactions each...

Following Social Media Backlash Nestle Partners With The Forest Trust

Following Social Media Backlash Nestle Partners With The Forest Trust

Trends & News

Nestle announced a new zero deforestation policy in partnership with The Forest Trust (TFT). The initial focus is on improving Nestle’s palm oil purchasing practices, which recently came under attack...

NBC Launches New Social Media Initiative – Fan It

NBC Launches New Social Media Initiative – Fan It

Trends & News

As reported by Mashable, NBC launched a new network loyalty program that relies heavily on the use of social media.  The name of this new social media platform is “Fan...

Wpromote Inc. Named Best Internet Marketing Service Provider

Wpromote Inc. Named Best Internet Marketing Service Provider

Trends & News

1

Wpromote Inc., a full service interactive online agency based in California, was recently named the “Best Internet Marketing Service Provider” by topseos .   Wpromote Inc. specializes in PPC Management, Website...