Offering It All
Web site design ideas come in all shapes and sizes, and some are better than others. There are people who focus more on the design, while others get hung up on the online client traffic mechanics. In either case, you can get lost in creating a web site that you want to be both appealing to the client’s eyes and persuasive enough to get them to purchase the product.
In any event, one of the better web site design ideas is the buffet design. Having a web site that is akin to a good dinner buffet with specific but varying options for the client to access in order to sample your wares is a good method to follow when creating that perfect web site. You can create a package that is informative and offers more to any prospective clients in cyberspace.
You’ve likely done a lot of work to put your web site together, and so you’ve noticed how important it is to make specific decisions to design a web site that encompasses everything great about your business. You need the exact language, the correct number of pages, and the right linking processes all together as one functioning unit. This design is no different than the one chefs use when creating a dinner buffet; just as how they need to determine what their dinner patrons want, you have to provide the right options for your online clients. It’s all about figuring out how to offer it all in the perfect digital format, which requires some consideration on your part.
Creating a Delicious Brand
Related Resources from B2C
» Free Webcast: Strategic Thinking: Social Media + Social Business Strategy
Offering a lot of attractive products and dressing them up with great graphics is all well and good, but what about the online client traffic issue? In this competitive day-and-age of online business action, the traffic issue has to be addressed. Having a web site that actually functions well online is very important.
Interestingly, your graphic material and business mechanics can go hand-in-hand. For example, you will likely want to have that good-looking landing page with maybe a pop-up offering a subscription to your regular newsletter or company client membership service. Great. By sitting down and making a sketch of how you want it to look and then fitting in just the right written content, you’ve done both the web site design and landing page optimization all in one go. Quite often, the structures of web site pages and what needs to be put together inside of them will dictate how it should look for your business all working with online client traffic functions simultaneously.
It goes without saying that graphic considerations are really important in the buffet-style web site. Everything from specifying an exact logo design and development on web site page material to newsletter and catalogue design for your product information pages is a science in imaging that is worth reading up on. In the end, your goal is to be short, sweet, and consistent to display just the right amount of visual material that people will like and be drawn toward. This also takes care of your corporate identity development and creates a brand for you that is as delicious to your clients as the best food buffet they could find at a five-star hotel.
Rework, Test, Rework
One of the most misinterpreted web site design ideas is that you can build just one web site and then use it instantly to attract new clients. If only online business life were that easy. Again, like a chef, you often have to test and rework your product so that it is tasty enough, and remains that way, for consumption.
For an online business owner, this means monitoring traffic to your web site, reconsidering pages or material that hasn’t generated much click-through client action, and getting feedback from clients. Your clients can offer you ideas on how to make your web site better and more attractive for others. If you want to create a buffet of services through your web site, you have to be prepared to remix the ingredients to make it better.
To get more help on all your SEO, web site design, and web traffic needs, e-mail Numero Uno Web Solutions Inc. at firstname.lastname@example.org.
This article Buffet of Service—Offering the Public the Most From Your Business Web site was originally published at Numero Uno Web Solutions and has been republished with permission.