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Is Content Marketing A Definitive Strategy For SEO Success?

Is Content Marketing A Definitive Strategy For SEO Success?
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35 Tools to Enhance Your Content Marketing Efforts

35 Content Marketing Tools To Promote Your Brand

Content Marketing

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Content does matter. It might be a cliché, but it will never steer you wrong when we are talking about your business. Every brand has a story to tell and... read more

16 Ways to Improve Your Writing Skills

16 Ways to Improve Your Writing Skills

Content Marketing

Nothing strikes fear into the heart of a marketer quite like being asked to write a blog post. Some marketers would rather wrestle with pivot tables (or grizzly bears) for... read more

Why You Should Quit The Jargon And Write For Your Customers

Why You Should Quit The Jargon And Write For Your Customers

Content Marketing

Jargon is hard to avoid in the world of content marketing. You write content about topics you know and you write them how you understand it. This means that unless... read more

Successful Content Marketing Needs A Plan

Successful Content Marketing Needs A Plan

Content Marketing

Content marketing is powerful. It works, if you do it right. When I consult with new prospects, many just think blogging is just writing about anything that pops into your... read more

Creating Content is Just Like Making Cupcakes

Creating Content is Just Like Making Cupcakes

Content Marketing

Baking cupcakes is a lot like creating content. You have to make a plan, gather the ingredients, and add all the elements together in order to produce something amazing. As... read more

How to Develop Brand Voice Through Content Marketing

How to Develop Brand Voice Through Content Marketing

Content Marketing

Many companies approach brand voice as an afterthought. Although it’s important to ensure that you’re creating great content, publishing on a regular basis, and keeping an eye on your overall... read more

How to Save Good Content from Its Forthcoming Death

How to Save Good Content from Its Forthcoming Death

Content Marketing

The end goal of this generation’s freelance writer must not stop at getting published. More than having to work double time for a by-line, you must closely consider how your... read more

The Custom CMS Trap: Do You Really Need One?

The Custom CMS Trap: Do You Really Need One?

Content Marketing

You’re bringing your business online and you’ve begun to analyze your options. There are hundreds of content management systems (CMS) out there, but you’re not sure which way to go.... read more

Shift Your Thinking About Content Marketing

Shift Your Thinking About Content Marketing

Content Marketing

For B2B marketers, there’s no question that content marketing is a key initiative. And these days, it seems everyone is sharing his or her content marketing best practices, promising marketers... read more

Preparing for the Future of Content Marketing

Preparing for the Future of Content Marketing

Content Marketing

Preparing content marketing for the future of lifetime users Now that the children of the 90’s are growing up and have a full life of using the internet, it’s no... read more

How a Great E-book Can Bring in Great Customers

How a Great E-book Can Bring in Great Customers

Content Marketing

If you want to get new customers, write an e-book! You don’t have to publish it on Amazon (although you can). All you truly need to do is write it... read more

Ten Rules for Mythic Content Marketing

Ten Rules for Mythic Content Marketing

Content Marketing

Rule #1 -blog with the best content you can produce, don’t waste time or resources on social media until your business has 39-50 blog posts completed. Try irregularity with images:... read more

7 Skills To Look For When Hiring A Content Marketing Strategist

7 Skills To Look For When Hiring A Content Marketing Strategist

Content Marketing

Content marketing is hot! And so content marketers and content strategists are one of the hottest job titles in marketing. And with the shift away from paid promotion, through attempts... read more

Insight Through Content: Better Customer Understanding = Better Customer Service

Insight Through Content: Better Customer Understanding = Better Customer Service

Content Marketing

There is no doubt that content marketing as a practice is beginning to be widely adopted by organizations. That said, whilst content seems to be infiltrating every aspect of the... read more

Turn Dedicated Fan Content Into Sales For Your Company In 4 Easy Steps

Turn Dedicated Fan Content Into Sales For Your Company In 4 Easy Steps

Content Marketing

With the rise of cool techniques on platforms like Facebook, Twitter, Pinterest and Vine, consumers are consistently finding new ways to create, share and consume more content on a daily... read more