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The Ten Commandments Of Proofreading

The Ten Commandments Of Proofreading

Content Marketing

One of the first conversations I had with Larry (aka “Dad”) when I first started working for him focused on the importance of proofreading. “Our business is one of perfection,”... read more

Hook, Line, and Sinker: 7 Tips For A Killer Call-to-Action

Hook, Line, and Sinker: 7 Tips For A Killer Call-to-Action

Content Marketing

Read to the end of this blog post to receive $1 million! Oh, if only that were true. I’d probably read through more than once. However, now that I have... read more

Content Marketing For Entrepreneurs: 3 Common Concerns

Content Marketing For Entrepreneurs: 3 Common Concerns

Content Marketing

A couple days ago, the Grammar Chic blog turned to the concept of content marketing for entrepreneurs, offering a crash course on some of the questions entrepreneurs should ask before... read more

Content Marketing

Still Haven’t Embraced Content Marketing? Why Not?

Content Marketing

Trends in digital technology are expanding the use of marketing methods beyond the strategies previously embraced, now referred to as “traditional marketing.” Although traditional marketing incorporates many forms of advertising and... read more

Why You Need Content Marketing Agents At Events

Why You Need Content Marketing Agents At Events

Content Marketing

From a content marketing standpoint, industry-relevant trade show events can be a golden, eye-opening opportunity. Where else can you hear the literal voices of your target market, see the faces... read more

Simple Content Marketing Framework

Simple Content Marketing Framework

Content Marketing

Content marketing isn’t a panacea. For one thing, you need to re-measure its effectiveness frequently, if you don’t already automate the process of measurement. More important, however, is that content... read more

content marketing

Why Content Marketing Is Important

Content Marketing

When it comes to online business today, content marketing is a cornerstone for attracting customers and maintaining a customer base. Content marketing is the publication of any type of content... read more

34 Awesome Hacks & Tricks to Create Great Content Part 1

34 Awesome Hacks & Tricks to Create Great Content Part 1

Content Marketing

Content. It’s the cornerstone of any successful inbound marketing campaign. Creating your own high-quality unique content is the best way of enticing new fans and potential customers to embrace your... read more

3 Ways Your Content Can Give The Most Value

3 Ways Your Content Can Give The Most Value

Content Marketing

We all want to give gifts that are appreciated, and we know what qualities make a gift appreciated. You can put that knowledge to work in your social media strategy,... read more

5 Factors That Distinguish Great Copywriters

5 Factors That Distinguish Great Copywriters

Content Marketing

1

It’s a common myth that anyone who writes well can be a copywriter. The truth, however, is that great copywriters possess unique skills and traits that aren’t common to all... read more

How To Use The Reverse Funnel Approach To Create Successful Content

How To Use The Reverse Funnel Approach To Create Successful Content

Content Marketing

Have you ever created a piece of content that did nothing for your site. No inbound links, no bump in conversions, and just a handful of shares (which were the... read more

Why IT Buyers Aren’t Responding to Your Content [Insights from SpiceWorld]

Why IT Buyers Aren’t Responding to Your Content [Insights from SpiceWorld]

Content Marketing

According to a new report from Spiceworks, technology marketers are missing the mark when it comes to engaging IT buyers. The How to Win Friends and Influence IT Pros report... read more

Great Content Is Embedded In Your Business DNA – Finding and Sharing It

Great Content Is Embedded In Your Business DNA – Finding and Sharing It

Content Marketing

In today’s media drenched, smartphone always on world smart content is the lifeblood your business. Smart content is visual, informative, topical and written so it resonates with and engages your... read more

A Guide to Website Content Development – Planning

A Guide to Website Content Development – Planning

Content Marketing

Are you working on planning your website content development? If so, watch this video for some advice to make your website content development run smoothly and your website planning more... read more

5 Tips On How To Be Effective At Content Marketing

5 Tips On How To Be Effective At Content Marketing

Content Marketing

Content marketing is fun but it often feels overwhelming. It’s about inspiration, perspiration (doing the work) and good luck. Making that content move on a social web is sometimes more... read more