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Great Content Writing: How Panda Continues To Look Kindly On It (Infographic)

Great Content Writing: How Panda Continues To Look Kindly On It (Infographic)
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10 Ways To Build Links For Boring Clients

10 Ways To Build Links For Boring Clients

Content Marketing

Coming up with ideas for engaging content and link building is easy when your clients deal in interesting goods and services. However, when it comes to a brand that is... read more

The Science Behind Visual Content

The Science Behind Visual Content

Content Marketing

“I tell you and you forget. I show you and you remember.” ~ Confucius Throughout history, images have been central to man’s development, as can be understood through cave paintings,... read more

Dell’s Tech Page One Managing Editor Nicole Smith On Content Marketing Planning

Dell’s Tech Page One Managing Editor Nicole Smith On Content Marketing Planning

Content Marketing

Tech Page One publishes a robust offering of original content, breaking news, curated editors’ picks, in-depth analysis, stories that are sourced with Dell’s own experts and features such as an interview with a... read more

“You Can’t Handle The Truth!” Why Bad Reviews May Be Good Advice…

“You Can’t Handle The Truth!” Why Bad Reviews May Be Good Advice…

Content Marketing

These days, product reviews go a long way in determining buying habits. A study by Econsultancy, for example, revealed that 61% of UK customers now read online reviews before making... read more

5 Reasons Your Business Needs Awesome Visual Content

5 Reasons Your Business Needs Awesome Visual Content

Content Marketing

Web- and mobile-savvy businesses are always looking for creative and interesting ways to boost their content and gain numbers, and few strategies are simpler or more effective than adding visual... read more

How Much Of Your Marketing Strategy Do You Dedicate To Content Amplification?

How Much Of Your Marketing Strategy Do You Dedicate To Content Amplification?

Content Marketing

With the content world all abuzz about different content amplification strategies, our guest contributor and tech writer Ivan Serrano discusses how to rise above in this highly competitive scene. You’ve... read more

content hacker characteristics

What Growth Hacking Means for the Content Marketer

Content Marketing

We all know how important content marketing is becoming. And it is no surprise that brands worldwide are quick to integrate content marketing into their digital marketing plan. The research-based... read more

Don’t be A Zombie: Humanizing Content for the Living

Don’t be A Zombie: Humanizing Content for the Living

Content Marketing

Conversation and context, the two C’s before content When you’re talking to someone, the context often serves as a bit of common ground to start the bonding; online the only... read more

Proving Your Worth: What Content Marketing KPIs Matter Most?

Proving Your Worth: What Content Marketing KPIs Matter Most?

Content Marketing

You’ve been blogging, emailing and converting website visitors to leads for months now, and you get the sense your potential clients are more engaged. People are commenting on your posts.... read more

11 Effective Writing Best Practices

11 Effective Writing Best Practices

Content Marketing

While it’s always good to be creative and innovative to the utmost in all types of writing (especially blogging), you will also do well to remember that there are several... read more

3 Brands Harnessing The Power Of User-Generated Content To Boost Customer Engagement

3 Brands Harnessing The Power Of User-Generated Content To Boost Customer Engagement

Content Marketing

The whole world was buzzing last week thanks to National Coffee Day and the launch of the Meet me at Starbucks global campaign featuring a collection of authentic customer stories.... read more

What CMI’s 2015 B2B Benchmark Report Means For The Future Of Content Marketing

What CMI’s 2015 B2B Benchmark Report Means For The Future Of Content Marketing

Content Marketing

Seventy percent of marketers are creating more content than they did last year — so what does this mean for the future of content marketing? Content marketing is reaching a... read more

More Insight on the Content Preferences of Today's B2B Buyers

More Insight on the Content Preferences of Today’s B2B Buyers

Content Marketing

DemandGen Report recently released the results of its 2014 B2B Content Preferences Survey. The 2014 survey received responses from 105 buyers of B2B products and services. It asked survey participants... read more

Tips To Strengthen Your Content Writing Muscles

Tips To Strengthen Your Content Writing Muscles

Content Marketing

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Some people are not great writers. There, I said it. It’s the same as saying some people aren’t great at Math. I dare you to walk into a college classroom... read more

How Emotional Should Your Content Be? Pt. 1 (Infographic)

How Emotional Should Your Content Be? Pt. 1 (Infographic)

Content Marketing

Emotions In Digital Content When we recognize emotional content on the web, sometimes it is from a tweet or comment that toes the line between genuine and trolling. Direct emotional... read more