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The Perils of Writing Poorly: You Call That a Hook?

The Perils of Writing Poorly: You Call That a Hook?

Communications

Do you remember sitting beside the campfire as a kid, being taught to fear the creepy guy with a hook for a hand? (You know, the hook that could be... read more

The Best Place to Find Speaking Gigs

The Best Place to Find Speaking Gigs

Communications

You’ve nailed the first essential step to landing speaking gigs. You’re 3 T’s (title, topics, and takeaways) should have meeting planners drooling over the value you’d bring to their event.... read more

The Perils of Writing Poorly: Is Your Copy Possessed?

The Perils of Writing Poorly: Is Your Copy Possessed?

Communications

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Copywriting can be a dangerous pursuit. Each time an inexperienced, harried, or careless writer begins to fill a blank page, he or she unwittingly opens the door to a dark... read more

8 Ways What You Write Affects Your Bottom Line

8 Ways What You Write Affects Your Bottom Line

Communications

99% of the time, the written word is the chosen medium for companies doing inbound marketing. However, as I’m sure you know, not all writing is created equal. I’m certain... read more

The Perils Of Writing Poorly: Punctuation Madness

The Perils Of Writing Poorly: Punctuation Madness

Communications

For those of us who write, edit, and consume content and advertising copy, punctuation madness is becoming harder and harder to escape. We find it everywhere, from billboards and brochures... read more

Don’t Forget To Look Up

Don’t Forget To Look Up

Communications

Two months ago I was leaving the bank when I ran into a guy I knew casually but hadn’t seen in about a year. We had a fifty-five-second exchange during... read more

As A Speaker Your Biggest Responsibility Is To...

As A Speaker Your Biggest Responsibility Is To…

Communications

…The Audience. My friends over at Prezi with the help of Harris Interactive conducted a poll that revealed that 46% of people check out of presentations! They check their email,... read more

Why Learning To Give A Speech Can Feel Like Taking A Sex Ed Course

Why Learning To Give A Speech Can Feel Like Taking A Sex Ed Course

Communications

Every single speech and debate team I have been on or coached has had the same ritual. This ritual occurs near the start of the school year, right when it’s... read more

20 Amazing Resources to Learn Copywriting

20 Amazing Resources to Learn Copywriting

Communications

What is copywriting, really? Most often, it is the art of writing copy for marketing or advertising. In other words, it’s writing that’s designed to sell. That might seem easy,... read more

Fail-Proof Your Next Presentation With These 5 Alternate Presentation Solutions [For Mac]

Fail-Proof Your Next Presentation With These 5 Alternate Presentation Solutions [For Mac]

Communications

Hello my name is Ryan, and I am a chronic over prepare-er. As with most things in life, no matter how much you prepare, practice, and rehearse things are bound... read more

Readers vs. Scanners – Which Are You?

Readers vs. Scanners – Which Are You?

Communications

How many articles, blogs, or websites do you read per day? Now, how many of those articles, blogs, or websites do you read thoroughly per day? I’m going to guess... read more

3 Call Tracking Features That Will Double Calls and Revenue Into Your Business

3 Call Tracking Features That Will Double Calls and Revenue Into Your Business

Communications

How many times have you let a phone ring off the hook while helping a prospect that was already in your office? If your answer is a few times, that’s... read more

The Pitch Fork…The Devil Is In The Details

The Pitch Fork…The Devil Is In The Details

Communications

Making The Pitch All day long we are bombarded with ads…in emails, on social media and especially on those quizzes (I should live in Hawaii by the way). If you... read more

3 Tips and Tricks to Drive Engagement with Your Brand Through Digital Communications

3 Tips and Tricks to Drive Engagement with Your Brand Through Digital Communications

Communications

It is critical for every organization to keep their clients engaged with their brand. We all know that digital channels are ideal for customer communications based on a host of... read more

Don’t Fear the Editor: 7 Keys to Editing Success

Don’t Fear the Editor: 7 Keys to Editing Success

Communications

Does the word editor conjure an image of the bespectacled newspaper guy, red pen in hand, tearing up the draft you worked so hard to create? If so, you’re not... read more