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Brainstorming For Your Resume: Key Considerations For Content Creation

Brainstorming For Your Resume: Key Considerations For Content Creation

Human Resources

Creating a well-crafted resume can take time and planning. Many people find themselves at a loss for what to include. They have difficulty looking objectively at their experience and determining... read more

Content Marketing Lesson #1: Businesses Don't Make Decisions. People Do.

Content Marketing Lesson #1: Businesses Don’t Make Decisions. People Do.

Content Marketing

When people are passionate about a businesses they interact with, they want to tell others. Often, companies feel they need to be the drivers of conversation about their business and... read more

Why Your Business Might Fail & How to Avoid It

Why Your Business Might Fail & How to Avoid It

Strategy

For many small business, especially others like me who are solo business owners we start with the idea of opening our own business because we want the freedom and flexibility... read more

Six Brands Doing Email Marketing Right

Six Brands Doing Email Marketing Right

Email Marketing

There is a common rumor spreading that email marketing is “losing its value”, “dying off”, “outdated”, “kicking the bucket”, “not worth your time” – you get the idea. But as... read more

Great Marketing Strategy Always Has A Price – How To Find Yours

Great Marketing Strategy Always Has A Price – How To Find Yours

Marketing

Content from Linked Media Group “Every point of refuge has its price…” Don Henley & Glenn Frey We live in a tech drenched, always on world – noise levels are... read more

Google Retires Google Authorship

Google Retires Google Authorship

Online Marketing

Google announced yesterday that after three years, the company has retired Google Authorship. Authorship joins other retired Google products like Google Reader to face an early Google grave. We saw... read more

How to Focus Entrepreneurial Experience into a Targeted Resume

How to Focus Entrepreneurial Experience into a Targeted Resume

Human Resources

Running your own business can be a lucrative career and provide a wealth of experience. It takes hard work and determination to not only get your business up and running... read more

Leave the Guesswork Behind: 3 Ways to Come up with High Engaging Content Ideas

Leave the Guesswork Behind: 3 Ways to Come up with High Engaging Content Ideas

Content Marketing

If you’ll list the 3 things every content marketer struggles with, the top 3 would probably be: Time Getting new ideas for content Promoting their content. While adding more hours... read more

Small Business, the Early Years: The 6 Main Parts of Any Successful Business Plan

Small Business, the Early Years: The 6 Main Parts of Any Successful Business Plan

Small Business

The early years of any business venture require a lot of detailed planning, reevaluating, and planning again. While you might have to go back to the drawing board several times... read more

Complacency Doesn’t Breed Small Business Success

Complacency Doesn’t Breed Small Business Success

Small Business

No longer is it enough to just be status quo if we want to get ahead in business. If Steve Jobs had been complacent, he would have never been able... read more

Three Ways to Put Your Marketing Efforts on AutoPilot

Three Ways to Put Your Marketing Efforts on AutoPilot

Marketing Automation

Today’s post will cover five ways to put your marketing efforts on autopilot. I am sure that you may be wondering — what exactly is Marketing on Autopilot? Marketing on... read more

5 Reasons Your Visitors Are Leaving Your Website

5 Reasons Your Visitors Are Leaving Your Website

Online Marketing

Your website is designed to pull in visitors, engage with them, and then eventually convert them into new customers, but what if it is really causing your visitors to leave... read more

How to Use Trade Shows for Content Marketing

How to Use Trade Shows for Content Marketing

Content Marketing

Content that enjoys the spoils of viral popularity is content that not only resonates with a brand’s primary audience, but with secondary audiences as well. So how is that accomplished?... read more

Exact And Phrase Match Keywords Get A Makeover – Does It Actually Matter?

Exact And Phrase Match Keywords Get A Makeover – Does It Actually Matter?

Online Marketing

On the 14th August, Google released a post that stated close variant matching was to be applied for all exact and phrase match keywords in Adwords. This isn’t exactly a new feature... read more

Top Tips for a Great Brainstorm Session

Top Tips for a Great Brainstorm Session

Strategy

There is a right way and a wrong way to run a brainstorm or ideation meeting. A little preparation pays dividends. It is very important to separate the two phases... read more