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Start an Online Business with These 7 Key Essential Steps

Start an Online Business with These 7 Key Essential Steps

Business Intelligence

Image creit: fastecash.com Starting an online business sounds to be easy, but there are many things that new and aspiring entrepreneurs need to know in order to make themselves successful... read more

Who’s Winning With Analytics? A Look At Analytical Innovators

Who’s Winning With Analytics? A Look At Analytical Innovators

Business Intelligence

The 2014 annual global research study by MIT Sloan Management Review and SAS highlights what separates companies that are most sophisticated with using data from the rest. As analytics becomes... read more

The Beautiful Game…of Data

The Beautiful Game…of Data

Business Intelligence

When it comes to data and marketing, most people take the analogy to Moneyball. And it’s pretty easy one to see why: Just like how Billy Beane, the general manager... read more

The 9 Delusions of High Performance in Business

The 9 Delusions of High Performance in Business

Business Intelligence

What if the leading business authors are wrong? What if we have been following ideas that have made the wrong conclusions? The Halo Effect is an aura that surrounds companies,... read more

Duplicate Record

I Was a Duplicate Record!

Business Intelligence

As a point of contact for Recruitment agencies at our company, I regularly receive telephone calls from them promoting their services. This week I received a telephone call from a... read more

How to Increase BI Adoption

How to Increase BI Adoption

Business Intelligence

Business Intelligence is a category of applications and technologies that gather, store, analyze and provide access to data, ultimately helping users make better business decisions. BI was traditionally the domain... read more

3 Simple Steps to Stop Duplicate Data Forever

3 Simple Steps to Stop Duplicate Data Forever

Business Intelligence

As a marketer, I’m faced with dirty, duplicate data on a daily basis. Bad email addresses. Bad phone numbers. Bouncebacks. Messy reporting in Salesforce. Extra work in Marketo. The solution... read more

Passion: An Entrepreneur’s Lifeblood, but Also Potentially a Downfall

Passion: An Entrepreneur’s Lifeblood, but Also Potentially a Downfall

Business Intelligence

Chances are, you started your business because you have a passion and a vision for whatever it is you do. That’s good, because you’ll need abundant reserves of both things... read more

Using Voice Technology for Profit

Using Voice Technology for Profit

Business Intelligence

Wholesalers are unlocking extensive savings by communicating with their multi-channel software through the spoken word. An increasing number of businesses are realising bottom line benefits and competitive advantage through integrating... read more

How Transparent Is Your Company?

How Transparent Is Your Company?

Business Intelligence

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“Whenever you do a thing, act as if all the world were watching.” – Thomas Jefferson Transparency is the latest corporate reputation buzzword. Regulatory bodies are mandating it, employees are... read more

Top Data Intelligence Tools Every Marketer Should Own

Top Data Intelligence Tools Every Marketer Should Own

Business Intelligence

Big data has a major impact on business. About 60% of marketing firms have engaged big data technology to improve their digital marketing strategies.. The significance of data management and... read more

What Data Mining and Doctor Who Have in Common

What Data Mining and Doctor Who Have in Common

Business Intelligence

What do data mining and Doctor Who have in common? With the new season of Doctor Who starting August 23rd, it got me thinking about this question. Let’s start with data mining. Some... read more

Data Quality - Who's Responsible

Data Quality – Who’s Responsible

Business Intelligence

The answer is – everyone in the business. Unfortunately, all too often no one seems to take responsibility or realise its value. So just why is data quality so undervalued?... read more

What Competitors Are Using to Track Your Every Move

What Competitors Are Using to Track Your Every Move

Business Intelligence

Ever get the feeling that you’re being watched? If you do, you’re not paranoid. It’s likely your competitors are watching your every move with new technology that will give you... read more

How to Turn Your Data Security Plan Into a PR Asset

How to Turn Your Data Security Plan Into a PR Asset

Business Intelligence

Chances are, you already know why it’s important to protect your data against any potential attacks. At best, data breaches cost you a lot of money and time; at worst,... read more