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All Branding Articles - Page 6
Branding: Making Your Mark

Branding: Making Your Mark

Branding

Have you ever wondered what branding is, and how important it is to your business? For many, when they hear the term branding, they think of logos, taglines, key images... read more

Manage Your Brand and Your Bottom Line Will Follow

Manage Your Brand and Your Bottom Line Will Follow

Branding

Source Consumers have greater access to brands than ever before. While this might sound like amazing exposure for your company—and it is—it’s also a huge liability. Why? Because consumers’ access... read more

100 Reasons Why You Need A Logo

100 Reasons Why You Need A Logo

Branding

The business world can be a pretty cutthroat place. Every day brings with it new updates, innovations, challenges and triumphs. New competitors pop up left and right, and you need... read more

Awareness of your Geographical Area

Logo: A Powerful Weapon for Your Marketing Campaign

Branding

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Logo can be a powerful weapon for any brand if it is properly utilized. It is the face or first impression of a company so your corporate logo should be... read more

Supercharge Your Brand With These 5 Low Cost Tactics

Supercharge Your Brand With These 5 Low Cost Tactics

Branding

You’ve put together a well branded and fast loading website, have an active social media presence to establish your brand and are committed to writing quality articles for your company... read more

How To Improve Your Brand Impact Through Colour

How To Improve Your Brand Impact Through Colour

Branding

Want to make your product or service really stand out from the competition? Looking to increase your sales? Chances are you need to review your colour palette. Our minds instinctively... read more

Networking Your Personal Brand

Networking Your Personal Brand

Branding

If you want to grow your contacts and business, then networking is the best way to do so. Keep in mind that networking isn’t a quick fix for sales, though;... read more

Why You Should Take Online Reputation Management Seriously

Why You Should Take Online Reputation Management Seriously

Branding

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Reputation management historically has always been coined as a public relations term – managing how consumers perceive your brand in the public media – but the rapid advance and rise... read more

Martha Stewart: When the Brand and the Person Are One Story

Martha Stewart: When the Brand and the Person Are One Story

Branding

Over years of focused, careful work, Martha Stewart built her company, Martha Stewart Omnimedia, into the household name for household goods and smart entertaining. She lived her brand on the... read more

Quickly Publish on Kindle to Improve Personal Brand

Quickly Publish on Kindle to Improve Personal Brand

Branding

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The popularity of e-readers and devices like Nook and Kindle have made it easier than ever to publish a book. What once took months, even years to accomplish, now can... read more

5 Questions to Ask When Defining Your Personal Brand

5 Questions to Ask When Defining Your Personal Brand

Branding

Whether you’re an accountant, entrepreneur, or writer, any type of professional can benefit from building a personal brand. When creating your personal brand, the most important (but most difficult) step... read more

What is Sponsorship and Why is it Important?

What is Sponsorship and Why is it Important?

Branding

You’ve seen those corporate logos on racecars, at events, and even plastered all over athletes – that’s because sponsorship is (and continues to be) an effective way of boosting the... read more

3 Ways To Build Instant Credibility For Your Brand

3 Ways To Build Instant Credibility For Your Brand

Branding

One of the most talked about aspects of building a business as of late is that of growing your brand. There are millions of brands out there bombarding consumers on... read more

ModCloth Community user generated content

Harnessing the Power of User Generated Content To Define Your Brand

Branding

“Putting the ‘We’ in WEB.” That headline was splashed across the cover of the April 3rd issue of Newsweek back in 2006. Inside its pages, readers consumed stories of “Web... read more

4 Areas That Influence Brand Reputation

4 Areas That Influence Brand Reputation

Branding

When we think about branding our first thoughts often centre around our name, logo, colors and maybe a tagline. But branding is so much more! Branding isn’t the same as marketing, although it... read more