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All Books Articles - Page 9
10 Ebooks Internet Marketers Must Read in 2013

9 Ebooks Internet Marketers Must Read in 2013

Books

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As a professional dedicated to marketing on the internet, you know how important it is to hone your skills and stay up-to-date with the latest information. Internet marketing is constantly changing, and we’re... read more

Making Your Marketing and Your Brand “Contagious”

Making Your Marketing and Your Brand “Contagious”

Books

Social media has transformed the way companies and marketing organizations engage their customers, prospective customers, target audiences, and key stakeholders. Of course, the big challenge for marketers is to figure... read more

Are You Promoting Yourself as a Digital Marketer?

Are You Promoting Yourself as a Digital Marketer?

Books

I run into many people my age or even younger–for some reason more and more people seem to be younger than me each year–who are unemployed or underemployed. I don’t... read more

Useful = Today’s Marketing Secret

Useful = Today’s Marketing Secret

Books

Let’s look at the reality: Fragmented media choices Permission-based media on the rise Ability to filter, skip, ignore irrelevant advertising Nothing beats word of mouth A jaded, cynical consumer Consumers... read more

Exodus, by Geoff Livingston [Book Review]

Exodus, by Geoff Livingston [Book Review]

Books

Imagine a world where technology has been shunned and people are back to a pre-machinery existence. It sounds idyllic, but not all is well in the world that Geoff Livingston... read more


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A Review of Sheryl Sandberg’s “Lean In: Women, Work & the Will to Lead”

A Review of Sheryl Sandberg’s “Lean In: Women, Work & the Will to Lead”

Books

Lean In: Women, Work, and the Will to Lead is the much-discussed book by Sheryl Sandberg, the COO of the social network Facebook. She steps beyond her role at Facebook... read more

The Icarus Deception - Book Review

The Icarus Deception – Book Review

Books

I recently downloaded “The Icarus Deception” on Audible as my work habits have changed and I have a couple of 90 minute commutes every week. I consider it a real... read more

Stop Sabotaging Your Life, by Bruno LoGreco [Book Review]

Stop Sabotaging Your Life, by Bruno LoGreco [Book Review]

Books

Self-sabotage is when we say we want something and then go about making sure it doesn’t happen. Alyce P. Cornyn-Selby Bruno LoGreco is a Life Coach. He and I are... read more

5 Stages to Brawl Your Way to Awesome [Book Review]

5 Stages to Brawl Your Way to Awesome [Book Review]

Books

“What do you do when all the excuses you used to not chase your dream are gone? What do you do then?” ~Jon Acuff, Start: Punch Fear in the Face,... read more

How to Communicate with Influence for Sales Pros & Leaders [eBook Review]

How to Communicate with Influence for Sales Pros & Leaders [eBook Review]

Books

“Most people meander in and out of lots of conversations. Don’t be most people. Be tighter than that. Be more influential.” Craig Wortmann, who has written several guest posts for... read more

Solving Problems with Design Thinking: Book Review

Solving Problems with Design Thinking: Book Review

Books

Title: Solving Problems with Design Thinking: Ten Stories of What Works Authors: Jeanne Liedtka, Andrew King, Kevin Bennett Publisher: Columbia University Press ( September 3, 2013) Pages: 232 Pages ISBN-10:... read more

“Made To Stick: Why Some Ideas Survive and Others Die” [Book Review]

“Made To Stick: Why Some Ideas Survive and Others Die” [Book Review]

Books

Make It Stick The prime rib was exquisite and the strawberry cake, delicious. Pegasus chow hall, outside the Baghdad airport, was legendary amongst soldiers. In fact, some drove through the... read more

3 Reasons You’ll Hate the Influence Marketing Book

3 Reasons You’ll Hate the Influence Marketing Book

Books

Back in May this year, Influence Marketing – the book I co-authored with Sam Fiorella – was published. Published by the Que Biz-Tech imprint of business publisher Pearson, it was... read more

Book Marketing Mistake

Book Marketing Mistake #1

Books

I don’t know how to market books … I don’t want to market books … I can’t market books … I, I, I … just want to be left alone... read more

5 Ways Self-Published Authors Can Promote Their Book and Boost Sales

5 Ways Self-Published Authors Can Promote Their Book and Boost Sales

Books

1

You’ve written a fantastic book, at least in your eyes. You even uploaded it to Amazon. But now no one’s buying it. How can you, a self-published author, drive traffic... read more