How to Take Action with Social Insights — Free Webcast ›

Books

Social Sharing Buttons:  
All Books Articles - Page 9
book marketing 3

Book Marketing Myth #3: Books Only Have One Window or Time to Launch.

Books

Let’s recap—Book Marketing Myth #1: It’s Not for Me … Really … If not for you, then who?  Looked at why the author has got to be the lead, and... read more

What Color is Your Parachute? 2014: Book Review

What Color is Your Parachute? 2014: Book Review

Books

Title: What Color is Your Parachute? 2014: A Practical Manual for Job Hunters and Career-Changers Author: Richard N. Bolles Publisher: Ten Speed Press; 1st edition (August 13, 2013) Pages: 368... read more

Three Words to Help You Create Customers for Life

Three Words to Help You Create Customers for Life

Books

How engaged are your employees? Do you have a way to accurately measure their engagement levels? How do you create a culture of “living the brand” that leads to engaged... read more

Book Marketing Myth #2: Getting on a Major TV Show will Sell Tons of Books and a Publicist will Get Me On for Sure …

Book Marketing Myth #2: Getting on a Major TV Show will Sell Tons of Books and a Publicist will Get Me On for Sure …

Books

If I have heard it once, I have heard it over a thousand times. “I don’t want to market my books … I just want to write.” I get it... read more

The Smart Device Revolution Is Just Beginning

The Smart Device Revolution Is Just Beginning

Books

I spotted a promotion this morning for a smart tag you can now attach to items that you never want to lose. It emits a Bluetooth signal that a smart... read more


Powered by GetApp
Book Marketing Myth #1: It’s Not for Me …  Really … If Not For You, Then Who?

Book Marketing Myth #1: It’s Not for Me … Really … If Not For You, Then Who?

Books

I need a “professional” to market my book is what too many authors think and say. Stop it. Reframe your thinking and your marketing strategies. Whoever put that out had... read more

Top 5 Business Book Reads For August

Top 5 Business Book Reads For August

Books

Besides being a great time to decompress, spend time with family, or just get away, summertime is a great time to catch up on your reading list. Few of us... read more

Managers, Mentors, and a Lot More

Managers, Mentors, and a Lot More

Books

Chip Bell and Marshall Goldsmith have just introduced another gem into the leadership development world. Managers as Mentors: Building Partnerships for Learning is now available everywhere books are sold. It’s... read more

Getting Your Book into the Friendly Skies

Getting Your Book into the Friendly Skies

Books

Do you want your book in the airport?    If you do, you need to know that Hudson News (NJ based) or The Paradies Shops (GA based) are the only players... read more

Book FAQ: Is the Book “Predictive Analytics” for Experts?

Book FAQ: Is the Book “Predictive Analytics” for Experts?

Books

When you invest the time to read a book, you’re investing a lot more than the $17 to buy it. Many ask whether my book, Predictive Analytics: The Power to... read more

5 Recommended Books on Enterprise Social Business

5 Recommended Books on Enterprise Social Business

Books

6

As enterprise social networking continues to mature, different voices with different opinions emerge. Current and potential adopters look to experts, vendors and other users to help them form thoughts on... read more

Whiteboard Selling - Book Review

Whiteboard Selling – Book Review

Books

I had the privilege of working closely with author Corey Sommers as a consultant for two years until Whiteboard Selling was sold to Corporate Visions in late 2012. This review... read more

Summer Reading List:  Classic Literary Counterparts to Contemporary Blockbuster Movies

Summer Reading List: Classic Literary Counterparts to Contemporary Blockbuster Movies

Books

The Great Gatsby by F. Scott Fitzgerald is one of the top ten most frequently assigned books, and it’s rare to escape high school without reading it. This summer, a... read more

How to Start Your Own PR Agency: A Summer Reading List

How to Start Your Own PR Agency: A Summer Reading List

Books

When I was 14 years old, my stockbroker father – recognizing that my dreams of becoming either a world-famous Las Vegas magician or a member of the Rolling Stones were... read more

21 Books That Will Change the Way You Sell

21 Books That Will Change the Way You Sell

Books

Question: What’s one must-read book for honing your sales skills? “Influence: The Psychology of Persuasion” by Robert B. Cialdini “Whether you think you’re in “sales” or not, all entrepreneurs are... read more