Books
Book Authors: Coaching From Concept Through Publishing
Considering Self-Publishing: A Panel Conversation, Part 4 of 4 This is a series of blog posts transcribing a Google+ Hangout conversation I had in October 2012 with a panel of... read more
How to Market, Promote and Sell Your Book
Considering Self-Publishing: A Panel Conversation, Part 2 of 4 This is a series of blog posts transcribing a Google+ Hangout conversation I had in October 2012 with a panel of... read more
Stand Out Social Marketing: 5 Questions with Mike Lewis
In an already over-crowded social landscape, brands face stiff competition for the attention of the social audience. My new book, Stand Out Social Marketing: How to Rise Above the Noise,... read more
Who To Consider When You’ve Decided to Self-Publish
Considering Self-Publishing: A Panel Conversation, Part 3 or 4 This is a series of blog posts transcribing a Google+ Hangout conversation I had in October 2012 with a panel of... read more
Socialized!: The Business of Building a Digital Network
Acknowledge the Revolution It is happening all around you. People are talking. Whether you realize it or not, your company is the topic of conversation – inside the organization and... read more
Indispensable Leadership Wisdom I Wish I Had Early in My Career
Every once in a while a book comes along full of leadership wisdom that I wish I had access to early in my career. John Baldoni’s new book, “The Leader’s... read more
Book Review: Optimize
The old days when SEO meant writing key-stuffed copy and then begging for or buying as many links as possible, from any willing website, are long gone. That’s clearly good... read more
Book Review: The Apple in the Orchard by Sonia DiMaulo
The Apple in the Orchard by Sonia DiMaulo is an illustrated storybook about finding the courage to emerge as a leader. I hesitate to call this a children’s book, even... read more
Are You Listening or Just Talking?
I am amazed at the number of health care professionals out there that spend the time and energy getting fans on their social media sites, but then don’t actually to... read more
If Self-Publishing Books is So Easy, Why Do We Work So Hard At It?
I love when I see article titles like ‘Write and publish your book in three easy steps!’ since it sounds so doable. Hey, didn’t we all write bad poetry and... read more
‘Likeable Business’ Offers Keys to Staying Alive in the Social Age
Author and CEO of Likeable, Dave Kerpen has entered once again into the foray of authorship with Likeable Business, detailing why consumers in the digital and social age demand more,... read more
Why Should You Publish via Printing … Let Me Count the Ways!
With the onslaught of the “e” world … and yes, it is an onslaught; the overwhelming amount of “e” pollution has turned many off. “You’re an author … what type... read more
Why Publish On Your Own
Why Publishing on Your Own Is a Very, Very Viable Option Once upon a time, in a land no so far away, there were two types of publishing: the coveted... read more
How Do You Promote Your Book On Twitter?
This is a good question. Some advice will tell you to send your info in direct message, so they are sure to see it. Um, no. That’s the equivalent of... read more
Five Books to Help You Get Organized
2Organization is crucial to making sure your business can meet your clients’ needs with a small staff and limited time. As a full time student who works from home, I... read more
