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10 Smart Strategies to Build Relationships with Bloggers

10 Smart Strategies to Build Relationships with Bloggers
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Why Your Company Blog Is A One Night Stand

Why Your Company Blog Is A One Night Stand

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It’s Content marketing 101: How to build a blog that keeps them coming back. Prelude:  It was late at night and I saw you from across the web. People were... read more

Lessons from the Worst Blogging Strategy Ever (or) the John Hughes Guide to Blogging

Lessons from the Worst Blogging Strategy Ever (or) the John Hughes Guide to Blogging

Let’s indulge our inner curmudgeon today and look at a case study of how to get content completely wrong. (And then, I promise, we’ll talk about what to do instead.)... read more

10 Things I Have Learned From Blogging

10 Things I Have Learned From Blogging

So over the past couple of years I have really stepped out of my shell. I have to tell you that speaking in front of individuals and writing for the... read more

8 Tips For How To Be The Blogger Who Gets Repeat Media Invites Part 2

8 Tips For How To Be The Blogger Who Gets Repeat Media Invites Part 2

In case you stumbled upon part 2 of 8 Tips For How To Be The Blogger Who Gets Repeat Media Invites, please be sure to read part 1. You do... read more

7 Steps To Reworking A Broken Blog Post

7 Steps To Reworking A Broken Blog Post

Sometimes you’re halfway (or all the way) through a post and it’s just not working. It may be about the flow – it just seems to be all over the... read more

4 Must-Know Writing Tips You Aren’t Using

4 Must-Know Writing Tips You Aren’t Using

I get it. No, really. I do. We’ve all been at that point where you work super hard at putting out each and every blog post … but even when... read more

Is Sponsorship Killing Your Blog?

Is Sponsorship Killing Your Blog?

On 9/22/14, Marcy Massura, Senior VP at NYC Practice Leader & North American Digital Lead, wrote “How the blogger killed herself off,” about a blogger who stopped being authentic and... read more

Are You Falling Out Of Love With Your Blog?

Are You Falling Out Of Love With Your Blog?

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When I started blogging many years ago, I looked up to other amazing bloggers out there who generated massive amounts of content. I would get emails from them daily with... read more

I’ve Seen the Future of Blogging. And I’m Inspired

I’ve Seen the Future of Blogging. And I’m Inspired

Why did I start distance running when I was only twelve. As a lean and almost teenager I decided to crawl out of bed at 6.00 am to start a... read more

Is Your Blog Converting Your Consumers?

Is Your Blog Converting Your Consumers?

There are so many signs that I’m a content marketer (thanks for the great list of signs Brooke!). I catch myself wishing I could edit my husband’s texts for grammar,... read more

6 Easy Writing Formats To Get You Blogging

6 Easy Writing Formats To Get You Blogging

Blog Post Types Made Easy Working with authors and small business owners, I’m often asked, “What should I l blog about?” I find that it’s hard for most people –... read more

The Founder's Blog - What's in a name?

The Founder’s Blog – What’s in a name?

This just happened. I’m sure you’ve heard people say that little phrase.  Usually when something unexpectedly good shows up on your life’s doorstep. Under great duress, after some really convincing... read more

5 Tricks to Optimize Your Business’ Blog

5 Tricks to Optimize Your Business’ Blog

Business blogging is a necessary component of any online marketing strategy. Blogs drive customers to your website, build out your search rankings and become knowledge banks. How, then, are we... read more

Business Blogging: Is Sidebar Clutter Sabotaging Your Results?

Business Blogging: Is Sidebar Clutter Sabotaging Your Results?

At home, we often don’t see clutter building up around us because we’re looking at it every day. We have a “system” and we know exactly what every pile or... read more

4 Tips On How To Be The Blogger Who Gets Repeat Media Invites Pt 1

4 Tips On How To Be The Blogger Who Gets Repeat Media Invites Pt 1

So you have a passion to write about a topic. You believe you can write better about this topic better than anyone else. In fact you cannot sleep at night... read more