How to Take Action with Social Insights — Free Webcast ›
Popular Today on Business 2 Community: All Popular Articles

Profile: ZOG Digital

ZOG Digital is a search and social marketing technology company in Scottsdale, Ariz. 

Follow ZOG Digital:

Social Sharing Buttons:  
Articles by ZOG Digital
Quick How-To: Secrets For Mobile Ecommerce Success

Quick How-To: Secrets For Mobile Ecommerce Success

Mobile & Apps

The mobile market is one of the fastest growing opportunities for retailers looking to drive sales and gain a competitive advantage. People are now spending more time on mobile devices... read more

Mobile Retail: iOS vs. Android and the Power of Apps

Mobile Retail: iOS vs. Android and the Power of Apps

Mobile & Apps

Apple, Android or both? Retailers researching a mobile marketing strategy must ask themselves this question before going forward with any mobile retail app development. Now, a new report from The... read more

New Search Engine Features Beef Up Restaurant Results

New Search Engine Features Beef Up Restaurant Results

Online Marketing

Google and Yahoo! are once again competing for local and mobile market-share with new features that promote additional restaurant information in search results. Because of the massive demand for restaurant... read more

Google Ad Extensions: Increasing CTR and Driving Sales for Businesses

Google Ad Extensions: Increasing CTR and Driving Sales for Businesses

Online Marketing

Paid search advertising has the ability to dramatically increase digital traffic for businesses, but not all digital ads are created equal. To create the highest amount of clicks and conversions,... read more

Off-Page SEO: Avoiding the Google Hammer with Best Practices

Off-Page SEO: Avoiding the Google Hammer with Best Practices

Off-page SEO helps business move up in Google’s rankings. But Google is actively targeting any businesses, even large and widely used websites, for trying to take a shortcut to success... read more


Powered by GetApp
Facebook’s New Targeting Options: A Primer for Businesses

Facebook’s New Targeting Options: A Primer for Businesses

Facebook is giving businesses new options when it comes to targeting the social network’s one billion users worldwide. The new core audience targeting includes deeper options inside the four basic... read more

Ben and Jerry’s Case Study: Putting the Cherry on Top of Product Launches with Digital Marketing

Ben and Jerry’s Case Study: Putting the Cherry on Top of Product Launches with Digital Marketing

Product Management

Businesses launching new products are hoping for an immediate impact of their marketing strategies in the form of increased visibility and, more importantly, sales. Today, businesses that launch new products... read more

Pinterest Provides a Direct Route to Female Online Shoppers

Pinterest Provides a Direct Route to Female Online Shoppers

Women account for most online retail purchases—58% according to a study by the Center for Emerging Female Leadership, which also found that 22% of women shop online at least once... read more

Mobile: The Future of Local Search

Mobile: The Future of Local Search

Digital Marketing

1

HOW BUSINESSES CAN INCREASE SALES WITH LOCAL AND MOBILE The time for businesses to jump onto the mobile search bandwagon is now. Waiting, even just a few short months, will... read more

Hyper-Targeting on Twitter: How Businesses Can Leverage Big Data

Hyper-Targeting on Twitter: How Businesses Can Leverage Big Data

Twitter has launched a new way for businesses to leverage existing databases to better target potential customers on the fast-growing microblogging network. For the first time, businesses can target consumers... read more

Creating Love Connections Using Search and Social

Creating Love Connections Using Search and Social

On Valentine’s Day, businesses will be looking to create lasting, personal connections with their customers. This year, many businesses will be looking to show off their affection and find new... read more

Metrics that Matter: Organic Search Rankings and CTRs

Metrics that Matter: Organic Search Rankings and CTRs

Online Marketing

Businesses looking to increase their click-through rate should focus on improving organic search ranking through search engine optimization. Research shows that it is anything but lonely at the top, and... read more

Super Bowl Post-Game Highlights: Social Media Stars Shine on the Big Stage

Super Bowl Post-Game Highlights: Social Media Stars Shine on the Big Stage

The super bowl was more integrated with social media than ever this year. According to Twitter, a record 24.9 million tweets mentioning the super bowl in some way were sent... read more

Halfbacks and Hashtags: Why the Super Bowl and Social Media Fit Perfectly

Halfbacks and Hashtags: Why the Super Bowl and Social Media Fit Perfectly

This Sunday, as more than 100 million people turn on their TVs to watch the Super Bowl, they’ll be bombarded with multimillion dollar advertisements that are being powered by social... read more

Social Media Takes Center Stage After The State Of The Union #SOTU

Social Media Takes Center Stage After The State Of The Union #SOTU

This year the White House is diving into social media after its State of the Union address. Taking a page from Andrew Jackson, it is hosting a virtual “Big Block... read more