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Profile: Wayne St. Amand

Pew Research: Daily Twitter Usage Among Online Adults Doubles
15% of online Americans now use Twitter, 8% use it daily The Crimson Hexagon ForSight™ platform is used every day by global organizations to analyze relevant consumer opinion from the... read more

Social Media Analysis Reveals: What’s So Pinteresting?
According to a “Benchmark and Trend Report” from Experian Hitwise, Pinterest—the virtual pinboard—has rocketed to the number three spot among social networks in terms of web-traffic popularity. This new ranking... read more

Online Opinion: Is the “Buffett Rule” Truly Class Warfare?
With only marginal improvement made to the economy since the beginning of the recession in 2008, tensions are mounting amongst Americans. The emergence of Occupy Wall Street and calls of... read more

Pew Research: How Blogs, Twitter and Mainstream Media Have Handled the Trayvon Martin Case
For the study data regarding social media (blogs and Twitter), PEJ employed a combination of traditional media research methods, based on long-standing rules regarding content analysis, along with computer coding... read more

Which Brand Advertising Achieved the Highest Conversational ROI?
Researchers at NYU Stern’s Center for Measurable Marketing (CMM) announced today that M&M’S ranked highest among Super Bowl XLVI advertisers in generating Conversational ROI™. The confectioner generated the highest initial... read more

Greeks On Twitter Fear Fallout From The Bailout
Greece is about to take a $172 billion bailout from the rest of Europe, but there are strings attached. Greece will have to spend less on government programs and workers’... read more

Will the Verizon/Redbox Partnership Create a Viable Alternative to Netflix?
Verizon and Redbox created quite a stir when they announced a partnership with the intent of creating a streaming video rental service to go head-to-head with Netflix. Though it won’t... read more

Is SOPA’s Fate Sealed?
The Stop Online Piracy Act (SOPA) has been making headlines, but what’s the public reaction been? The Stop Online Piracy Act is getting more negative attention, as major websites such... read more

Has CES Lost Its Luster With Consumers?
As CES (Consumer Electronics Show) 2012 draws to a close in Las Vegas, we’ve noticed a great deal of buzz circulating around the new products and technologies unveiled at the... read more

Gowalla Aquisition Reveals Curiosity About Impact on Mobile App Industry
On Monday, Facebook confirmed that it had acquired Gowalla—the location-based social network. The purchase has been deemed an “acqi-hire,” as Facebook’s focus is on the employees rather than the product.... read more

Analysis of Online Reaction to Moammar Gadhafi’s Capture and Death
Since the Libyan uprising began in February, rebel’s sights have been set on overthrowing the country’s government and specifically the 42-year dictatorship of Moammar Gadhafi. As today’s dramatic events unfolded,... read more

Online Reaction to New Apple iPhone Announcement Shows Majority of Consumers Wanted a “5″ not “4S”
Despite a feature packed new edition of the iPhone, Apple has the raised the bar so high for its product unveilings that the new iPhone 4S announced today has been... read more

Online Reaction to Steve Jobs’ Resignation as Apple CEO
1As news of Steve Jobs’ resignation continues to explode, more than just the tech world is feeling the aftershock. Crimson Hexagon has analyzed consumers’ feelings across the internet (Twitter, Facebook, Blogs... read more

Despite webOS and PC Market Challenges 57% Beleive HP Making Wrong Move
1Majority of Online Opinions Analyzed Reveal Consumers Don’t Agree with HP’s Strategy Since Thursday, August 18, we have analyzed 84,175 mentions of HP’s decision to drop its PC business and... read more

Online Reaction to President Obama’s Bus Tour Mostly Negative
Since President Obama started his Midwest bus tour on Monday, August 15, Crimson Hexagon has analyzed 47,645 mentions of Obama’s tour on Twitter. A portion of the conversation, 19% of the... read more

