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Profile: Vinaya Naidu

Co-Founder and Blogger at Lighthouse Insights. A student of life, art and building relationships. Love to read just about anything and strongly believe that books make a beautiful world.

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Articles by Vinaya Naidu
A Look At Retale Window Shopping Mobile App

A Look At Retale Window Shopping Mobile App

Mobile & Apps

India has an enormous appetite for window shopping and that explains the innovative ways in which stores showcase their wares and best offers. ‘Window shopping’ is such a social activity... read more

How The #CoolCatsInTown Created Curiosity For The New Maruti Ciaz

How The #CoolCatsInTown Created Curiosity For The New Maruti Ciaz

World News

1

Maruti Suzuki’s promotional campaign for the launch of the Ciaz sedan, is unheard of before. First the car creates a mysterious story about some cool cats driving sedans by running... read more

HBO India Creates Social Buzz For "Man Of Steel" Premiere

HBO India Creates Social Buzz For “Man Of Steel” Premiere

HBO, home of the best award-winning movies, has gone all out for the promotions of ‘Man of Steel’ premiere – the HBO Movie of the Year 2014. The channel has... read more

Clean & Clear India Rolls Out #SeeTheRealMe, Encourages Teenage Girls To Be Who They Really Are

Clean & Clear India Rolls Out #SeeTheRealMe, Encourages Teenage Girls To Be Who They Really Are

World News

Clean & Clear is striving towards building confidence in teenage girls in its global campaign rolled out this year. The Johnson & Johnson brand for acne control has been relying... read more

NatGeo Brings ‘Cesar To The Rescue’ To India, Invites Dogfies, Hosts A Woof-Up For The Winners

NatGeo Brings ‘Cesar To The Rescue’ To India, Invites Dogfies, Hosts A Woof-Up For The Winners

World News

Dogs are loving, faithful animals and man’s best friend too. Though these four-legged creatures bring on unconditional love, they are often difficult to understand, leave alone teach them good manners.... read more

Shop Smart With Amazon’s Junglee Android App [Review]

Shop Smart With Amazon’s Junglee Android App [Review]

Mobile & Apps

Value shoppers and bargain hunters can rejoice now! Whether you are in a mall or elsewhere, and trying to decide whether something is worth buying, an android app can come... read more

Famebox Launches India's First Digital Channel On Running With Milind Soman

Famebox Launches India’s First Digital Channel On Running With Milind Soman

World News

We know running is a fun way to keep fit while you stay outdoor. But, running is often met with excuses although we know its benefits. It is sometimes rainy... read more

Royal Stag Large Short Films Says #KeepPerfecting In New Campaign

Royal Stag Large Short Films Says #KeepPerfecting In New Campaign

World News

1

The idea of short films is catching on in the digital world. Large Short Films, one of the most unique digital platforms for short films in India, is all set... read more

Colgate Max Fresh & Bindass Make Dreams Come True In ‘Live The Fresh Life’

Colgate Max Fresh & Bindass Make Dreams Come True In ‘Live The Fresh Life’

World News

Youngsters are a passionate lot and brands are helping them live out their passion. In yet another campaign aimed at forging deeper bonds with the youth, Colgate-Palmolive’s toothpaste brand, Colgate... read more

Lufthansa Promotes ‘More Indian Than You Think’ With First TVC & Microsite Supporting Indian Languages

Lufthansa Promotes ‘More Indian Than You Think’ With First TVC & Microsite Supporting Indian Languages

World News

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When the world talks about precision, it has to bring Germany into it. Be it in their approach to design or engineering, precision and perfection is something we take as... read more

Check ‘India’s Facebook Timeline Journey’, A Special Video For Independence Day

Check ‘India’s Facebook Timeline Journey’, A Special Video For Independence Day

World News

This must be a first in patriotism! For India’s 68th Independence Day, Culture Machine, a digital video entertainment company for the internet generation, has raised the Tricolor in its own... read more

Roobaroo Micromax Celebrates Independence Day With #MicromaxUniteAnthem

Roobaroo Micromax Celebrates Independence Day With #MicromaxUniteAnthem

World News

The one mobile maker that is truly desi and an Indian brand we can be proud of, is celebrating India’s Independence Day with a new anthem. Micromax Mobile, India’s very... read more

For Its Charcoal Toothbrush, Colgate Creates Buzz Using #WhatTheBlack On Social Media

For Its Charcoal Toothbrush, Colgate Creates Buzz Using #WhatTheBlack On Social Media

Curiosity has seldom killed the cat, but has always ensured knowledge to the seeker. It is this curiosity that has engaged audiences across mediums and also forms the favourite bait... read more

Fashion Brand, People, Asks Youth To #StartTrending, But Isn't Active On Twitter Yet!

Fashion Brand, People, Asks Youth To #StartTrending, But Isn’t Active On Twitter Yet!

Hashtags have begun to dominate almost every social network worth its conversations. Hashtags help group, shape or define social discussions as they occur in real time. A regular phenomenon on... read more

Idea Launches New Anthem "Ullu Banne Se Azaadi" For An #UlluFreeIndia

Idea Launches New Anthem “Ullu Banne Se Azaadi” For An #UlluFreeIndia

World News

Idea Cellular has always been a non-conformist when it comes to its marketing efforts. One of India’s leading telco, Idea has also been in the forefront with its unconventional advertising,... read more