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Profile: Troy Larson

Troy Larson is the Social Media Specialist for Mindjet. He enjoys all things tech. You can normally find him eating a burrito at a taqueria near you. @Troy_Larson / fb:Troy.T.Larson / about.me/tlarson

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Articles by Troy Larson
Making Dollars and Sense out of Big Data

Making Dollars and Sense out of Big Data

Tech & Gadgets

Companies have the ability to capture insane amounts of information, which allows them to better understand their customers. However, having the skills to be able to decipher, interpret, and successfully... read more

Top Collaboration Tools in 2012

Top Collaboration Tools in 2012

Tech & Gadgets

1

One of the questions I continually find myself asking is: “what are some tools out there that I can use to help simplify my work? I’m sure that if you’re... read more

What Will drive the Next Generation of Office Productivity?

What Will drive the Next Generation of Office Productivity?

Strategy

As we usher in 2013 I’m sure one of the many things on your mind is “where did the year go?” It seems like only yesterday when we were basking... read more

5 Tips to Creating an Awesome Corporate Culture

5 Tips to Creating an Awesome Corporate Culture

Strategy

Let’s play a little word – association game today. I want to ask you a quick question and without thinking about it, I want you to respond as fast as... read more

How Agile Can Improve Your Next Social Initiative

How Agile Can Improve Your Next Social Initiative

So you’ve read the books, attended seminars and you think you’ve got this agile thing down: You optimize your digital media activities, create multiple ad executions and perform multivariate testing.... read more


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How Social Can Help Marketers Build Trust

How Social Can Help Marketers Build Trust

If it seems like everyone has grown more cynical or marketers lately, it’s because it’s true. According to a recent Neilsen report, only 40% of consumers trust marketing content. Yes,... read more

Social Media Training is Now Mandatory: 5 Tips to Help You Do it Right

Social Media Training is Now Mandatory: 5 Tips to Help You Do it Right

Social media is now everywhere, it’s gone beyond our personal lives to now playing a significant role in our professional lives as well. It was only a short while ago... read more

Friends or Foes: Email and Collaboration Software

Friends or Foes: Email and Collaboration Software

Online Marketing

2

Lately, we’ve heard a lot about the future of email. Will it still be as prominent or integral to accomplishing work as it is today? Will it be more so?... read more

5 Steps to Better Project Management

5 Steps to Better Project Management

Strategy

What separates the best project managers from the rest? The best project managers are able to consistently deliver high-quality that are on time and that constantly seem to exceed their... read more

Technology: Is it Making You More of a Jerk?

Technology: Is it Making You More of a Jerk?

Tech & Gadgets

“Of the billionaires I have known, money just brings out the basic traits in them. If they were jerks before they had money, they are simply jerks with a billion... read more

Enabling the Collaborative Enterprise

Enabling the Collaborative Enterprise

Strategy

“Building a collaborative enterprise is about a lot more than just some new software tools, it’s about fundamental changes to culture and behavior,” writes IDC Group Vice President, Michael Fauscette.... read more

How Employee Engagement Affects the Bottom Line

How Employee Engagement Affects the Bottom Line

Human Resources

What do you think contributes most to employee’s feeling both happier and more productive at the office? Here’s a hint: how about feeling truly taken care of, appreciated, and trusted... read more

How to Create Pinterest Images that People Will Share

How to Create Pinterest Images that People Will Share

It’s has been quite the year for the visual social media site, Pinterest. Whether you’re a lifestyle company, a shopping site, or an individual trying to develop your own personal... read more

The Art of Mentoring

The Art of Mentoring

Strategy

Mentors play an integral part in one’s career development. Taking time out of one’s day to check-in and help develop an individual’s skills not only is gratifying, but also it’s... read more

Having a Social Media Game Plan = Higher Profits

Having a Social Media Game Plan = Higher Profits

2

Social media is one of those decisive elements. It helps separate successful companies from the pack. Most businesses by now have a Facebook page, a Twitter handle, and a LinkedIn... read more