Free Webcast: Visual Trends to Drive Your Content Marketing – Learn More ›
Popular Today on Business 2 Community: All Popular Articles

Profile: Tara Hornor

Tara Hornor writes for PrintPlace.com about marketing, branding, graphic design, and more. She enjoys advising readers on how to improve designs and other techniques for better marketing results with their PrintPlace.com posters and brochures. Be sure to follow @TaraHornor on Twitter for more marketing and design help.

Follow Tara Hornor:

Social Sharing Buttons:  
Articles by Tara Hornor
4 Tips for Writing a Blog Post Opening that Turns Heads

4 Tips for Writing a Blog Post Opening that Turns Heads

2

Don’t even waste your time. No matter how good your blog posts are, if the intro doesn’t grab attention it’s no use. You’ve wasted your time on the rest of... read more

Choosing the Right Call to Action for Your Printed Postcards

Choosing the Right Call to Action for Your Printed Postcards

Marketing

The call to action on your postcards is perhaps the most important piece of content included in your design. The call to action directs and pushes the consumer to take... read more

Are You Making The Most of Your Sub-headlines?

Are You Making The Most of Your Sub-headlines?

Marketing

Sub-headlines, or sub-headings, can transform a piece of content from a wall of text into a clear, easy-to-follow source of information. Look at this article as an example. You can... read more

Why Print Media Is Still Green

Why Print Media Is Still Green

Sustainability

4

One of the big arguments made for the switch from printed marketing to digital is that it’s far more “green” to send an email than a brochure by mail. Fortunately,... read more

Best Advertising Resources and Ideas for Startups

Best Advertising Resources and Ideas for Startups

Startups

Few things are more exhilirating than launching a startup company. But getting the word out can be a serious challenge. Most startups don’t have a large budget for advertising, and... read more


Powered by GetApp
How To Create A Successful Visual Social Media Marketing Campaign (Case Study)

How To Create A Successful Visual Social Media Marketing Campaign (Case Study)

The band Smashing Pumpkins decided to engage their fans through a visual social media marketing campaign. The campaign was designed to draw in fans by asking various questions about the... read more

Tips for Cutting Costs with Direct Mail Postcard Printing

Tips for Cutting Costs with Direct Mail Postcard Printing

Marketing

2

Direct mail postcards are still one of the most cost effective methods of connecting with customers in a local geographic area. With even a small list of client names and... read more

Support Your Local Post Office Before It’s Too Late

Support Your Local Post Office Before It’s Too Late

Marketing

2

Can you imagine living in a world where mail simply did not exist? It would be somewhat difficult to receive your mailed prescriptions or your monthly order from your favorite... read more

Tips for Handling Negative Comments and Trolls on Social Media

Tips for Handling Negative Comments and Trolls on Social Media

3

Some of us are more sensitive than others. Make a negative comment and some people will break into tears. Some will take it on board and modify their behavior. Others... read more

Tips For Overhauling A Design For Postcards

Tips For Overhauling A Design For Postcards

Marketing

2

It’s happened to all of us a some point in our careers. We’re handed a legacy project that hasn’t been updated in FOREVER and it’s our job to get it... read more

Direct Mail Postcards: A Better Alternative to Door-to-Door Sales

Direct Mail Postcards: A Better Alternative to Door-to-Door Sales

Marketing

Postcards are still one of the most effective and efficient methods of marketing available today. Even with all the digital sales and advertising going on, direct mail postcards still work and can... read more

Fresh Ideas For Marketing With Printed Brochures

Fresh Ideas For Marketing With Printed Brochures

Marketing

1

Businesses both large and small have used brochures as an effective method of marketing for decades. In fact, one reason that businesses still to this very day still use printed... read more

How To Create Buzz From A Hashtag On Social Media

How To Create Buzz From A Hashtag On Social Media

4

You’ve seen them before, even if you didn’t know what you were seeing: #hashtags have become much of a trend on the Internet within the past few years. Starting on... read more

Email or Postcards: Which Direct Mail Media is Right for Your Business?

Email or Postcards: Which Direct Mail Media is Right for Your Business?

Consumer Marketing

6

Direct mail marketing continues to be an effective way to communicate with both customers and potential customers. But you can use either email or postcards to do the communication. Both... read more

Tips for Better Sales Booklets

Tips for Better Sales Booklets

Marketing

Sales booklets can be one of the most effective marketing tools in your arsenal, but they’re also one of the biggest challenges in terms of design. And let’s face it,... read more