Profile: Scott Baradell

Scott Baradell, an accomplished marketer who served as the senior corporate communications executive for two Fortune 1000 companies, founded Idea Grove in 2005. The firm, which focuses on helping clients reach B2B technology buyers, has emerged as one of the fastest-growing PR and inbound marketing agencies in the Dallas/Fort Worth area -- more than doubling revenues in 2012 alone.

Prior to Idea Grove, Scott served from 2001 to 2004 as vice president of corporate communications for Belo Corp., a diversified media company with 2004 revenues of more than $1.5 billion. Prior to Belo, Scott served as vice president of corporate communications for PageNet, a wireless communications company with 1999 revenues of $1 billion. Scott also co-founded Brightpod, a venture-funded technology consulting company acquired by InPhonic in 2001.

During his career, Scott has gained broad-ranging industry experience encompassing B2B technology, online products and services, mobile technology, telecommunications, financial services and health care.

In addition to his executive management skills, Scott, a former senior reporter for the Dallas Times Herald, is a distinguished writer. His writing has earned awards from the International Association of Business Communicators, Texas Public Relations Association, Associated Press Managing Editors of Texas, and Virginia Press Association, among other organizations.

Scott has an MBA from Southern Methodist University and a Bachelor of Arts from the University of Virginia. He maintains an APR designation from the Public Relations Society of America.

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