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Articles by Sara Carter
How To Measure Social Media ROI – Is It Even Possible?

How To Measure Social Media ROI – Is It Even Possible?

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It seems preposterous to suggest that there are online companies that put time and money into social media and don’t bother to measure their return on investment (ROI). In fact,... read more

Effective Use of Twitter Hashtags For Business

Effective Use of Twitter Hashtags For Business

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The Twitterati are starting to take over the world. At the last count, the number of people who use Twitter had grown to approximately 450 million. Twitter hashtags are emerging... read more


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