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Profile: Samantha Collier
Articles by Samantha Collier
3 Simple Ways to Use Social Media Intelligence for Business Development
How does your business use social media intelligence? Using social media for business development and marketing purposes is the first step in your social media strategy. How you use the... read more
How To Block My Birthday Calendar on Facebook
Do you hate the My Birthday Calendar app as much as I do? I receive multiple requests from the annoying My Birthday Calendar app every day. Additionally, there were rumors... read more
How to Find Warm Leads Using Twitter’s Advanced Search Function
As a business owner, it’s important to invest in social media activities that result in viable leads. Return on investment is of utmost importance, especially when budgets are tight. Instead... read more
Top 5 Social Media Fails of 2012
1Brands love social media for marketing and business development because it allows them to expose themselves to global audiences and hopefully, have a promotion go viral. Most of the below... read more
15 Different Ways to Increase Facebook Engagement on Your Company Page in 2013
2It’s that time of year again! 2013 is quickly approaching which means it’s time to reevaluate your social media endeavors including your Facebook Page engagement strategy. So whip out your... read more
20 Awesome Facts About LinkedIn – 2012 Edition
1One of my most popular blog posts over at Social Media for Law Firms is 20 Awesome Facts About Twitter – 2012 Edition so I decided to pen another similar... read more
Everything You Need to Know About Mobile Websites
1Do you know what your mobile website looks like from a smartphone? If not, take a close look right now. A poorly designed mobile website is more detrimental than not... read more
3 Keys for Conversion Optimization Success
Efficient conversion optimization is one of the most effective ways of marketing your business successfully on the web. Once you know what converts website viewers into paying customers, you’ll be... read more
12 eCommerce Best Practices
More and more businesses are buying and selling products and services via the Internet. This practice is commonly referred to as eCommerce. eCommerce involves many different technologies including online transactions,... read more
3 Ways to Not Suck at Personal Blogging
It’s been awhile since my last post, and here’s why. Justin Brackett has been cracking the whip here at SHIFT Digital lately, so you can blame him. We’ve been been... read more
Case Study – How to Use LinkedIn to Land Clients
LinkedIn is the professional social network for business development and marketing purposes. If you haven’t created your profile yet, make sure you read my previous post, The Ultimate LinkedIn Profile... read more
5 Things People Absolutely Hate About Your Business Blog
1Have you ever wanted to share a blog post on Twitter but couldn’t find share buttons? Or maybe you wanted to subscribe by email but couldn’t find the proper sign... read more
Twitter’s New Tailored Trends Simplified
Trends are Twitter’s way of helping you discover popular and emerging topics people are talking about within Twitter. They are located on the homepage of your Twitter account and are... read more
LinkedIn Password Best Practices
The hackers are at it again. Over 6 million LinkedIn passwords were compromised this morning and leaked on to the Internet. Additionally, the same hacker is also looking for a... read more
The Ultimate Twitter Profile Cheat Sheet
Did you know 11 Twitter accounts are created every second? That’s over 1 million accounts per month. My last post was about the ultimate LinkedIn cheat sheet. Today, I’m sharing... read more
