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Profile: Ross Wilson
Articles by Ross Wilson
Mobile SEO in 2013: 5 Things You Need to Know
For best results with mobile SEO, it’s important to understand how and why people search on mobile. According to a 2012 study, many of the most popular search terms involve... read more
Social Media for Business in 2013: Google+ Communities
Google+ introduced its new Communities feature in December, which allows G+ users to connect to build networks around shared interests, activities, and more. Communities can be private and by invitation... read more
How Will Facebook’s Graph Search Affect Your Business?
At a January 15th press conference Mark Zuckerberg introduced Facebook’s newest feature – Facebook Graph Search. This social-driven search engine allows users to discover people and pages through their social... read more
How Will Facebook’s Graph Search Affect SEO?
After much speculation, Facebook’s CEO Mark Zuckerburg officially announced Facebook’s newest major feature – Facebook’s Graph Search – at a press conference on the 15th. This entirely social-driven search engine... read more
Earning Link Citations: The New Approach to SEO
6Earning Link citations is not only an important aspect of improving SEO performance – it seems to be the direction SEO is currently heading. Updates to search engine algorithms have... read more
5 Ways Brands Gamify their Social Media Marketing
1Gamification in marketing is a great way to build viewer engagement with your content. Gamification is the use of game mechanics in content to create a more engaging user experience.... read more
5 Helpful Tools to Monitor Your Brand on Social Media
It’s good to keep tabs on what people are saying about your brand or business around the internet. Negative reviews or bad publicity can tarnish your brand, but they aren’t... read more
What Video Games Can Teach You About Customer Service
Communication is key. Customer service even more so. This is true in the world of content marketing and the world of gaming, so why shouldn’t it be just as important... read more
5 Ways Google+ Can Connect You With Your Industry
Google+ offers a lot a useful capabilities and tools for businesses. As a result of Google’s focus on building opportunities and providing SEO benefits for business pages, Google+ has become... read more
Is Your Business Facebook Page Ready for the New Terms of Service?
Facebook has yet again updated its terms and conditions, and they have been actively cracking down on page violations. They have also been catching and penalizing fake likes on Facebook... read more
SEO Tactics for the New YouTube
2YouTube’s new site creates a much greater focus on social features of the site, with emphasis on user subscriptions and playlist-sharing. YouTube is a very powerful marketing tool for brands... read more
Is Your Business Ready For Social Search?
12012 saw a big shift in many search engines towards a more social search. With Google’s search engine integrating more social information from Google+ and other social networks, and Facebook’s... read more
What To Expect From Facebook In 2013, And What It Means For Businesses
Facebook had a big year in 2012. The company went public on the stock market, and although it was off to a rocky start, as a result the social media... read more
How to Get the Most Out of Google+ SEO
5Social media strategy has become an important part of a company’s SEO efforts, and pages on networks like Google+ and Facebook are critical for maintaining high online visibility. Google has... read more
Tools and Tips to Solve Duplicate Content Issues
Duplicate content can hurt your website’s search engine performance, but these tools and tips can help you locate and resolve most related issues. Duplicate content issues frequently arise from URL... read more
