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Profile: Prasanna Bidkar

Prasanna Bidkar is co-founder and partner at RightMix Technologies. He regularly blogs on social media for small business owners and and writes non fiction book reviews on his book blog.

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Articles by Prasanna Bidkar
8 Content Marketing Infographics Every Marketer Must Bookmark

8 Content Marketing Infographics Every Marketer Must Bookmark

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Long posts are very helpful and there are things that cannot be said in a checklist, image, or an infographic. However, an infographic can be very useful as a quick reference... read more

reader friendly content

How to Make Your Content Marketing Efforts Reader Friendly

Content Marketing

The Internet has become the go-to place for information about anything and everything. This consumer behavior has led to a hike in business’s content marketing efforts. However, in recent times, alternative... read more

5 Website Usability Checks You Can’t Ignore

5 Website Usability Checks You Can’t Ignore

Online Marketing

In plain words, Usability is the ease with which your website’s target audience can interact with your website. This means that the user understands what the website is about, and... read more

4 WordPress Plugins Award Winning Food Bloggers Use

4 WordPress Plugins Award Winning Food Bloggers Use

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Food blogs need to be visually appealing. Surely, no one wants to eat food that doesn’t look appetizing. After all, the plethora of cooking competitions have plating as one of... read more

Twitter Cards For More Website Traffic

Twitter Cards For More Website Traffic

Twitter Cards can help you extend your message, overcome the 140-character limit, and increase traffic to your website. The social network is great for sharing timely updates, perhaps the most convenient, with... read more

6 WordPress Plugins for Author Websites

6 WordPress Plugins for Author Websites

Each website is designed for a specific audience. Authors need to keep their readers in mind when they create their website. The primary objective of an author’s website is to... read more

WordPress 3.9: A Boon For Busy Bloggers

WordPress 3.9: A Boon For Busy Bloggers

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WordPress 3.9 adds many desirable upgrades to existing functionality. Working with WordPress has never a dull moment. The constant updates and efforts of the development team ensure thatWordPress designers are kept on... read more

Leadership 2030: Book Review

Leadership 2030: Book Review

Books

Inventions, Innovations, and the resulting changes in consumer behavior constantly affect the global business environment. In our hyper-connected world, social and demographic changes in different continents shape how consumption will... read more

Data Crus

Data Crush: Book Review

Books

Data Crush gives you the lowdown on what data abundance means for businesses. Access to unlimited data has proven most beneficial to businesses that found ways to capture and analyze it.... read more

Neuromarketing in Action: Book Review

Neuromarketing in Action: Book Review

Books

Neuromarketing deals with understanding how people respond to different stimuli and use these stimuli toward effecting a sale. Neuromarketing in Action highlights the problems in current marketing approaches and research... read more

Content Marketing In 2014: Are You Ready?

Content Marketing In 2014: Are You Ready?

Content Marketing

You are already doing content marketing if you write blog posts, upload presentations, create case studies and distribute these through various channels. It is time that you do it right... read more

The Practical Drucker: Book Review

The Practical Drucker: Book Review

Books

The Practical Drucker, Applying the Wisdom of the World’s Greatest Management Thinker is exhausting, in a good way. The author, Dr. William A. Cohen, packs the lifelong works of management... read more

Facebook Users Have More Privacy Worries

Facebook Users Have More Privacy Worries

With social media networks jostling for better revenues, Facebook users now face further use of their information as Facebook plans to employ Artificial Intelligence to better serve its advertising customers.... read more

How to Deliver a TED Talk: Book Review

How to Deliver a TED Talk: Book Review

Books

Authors: Jeremey Donovan Publisher: McGraw-Hill Professional - September 30, 2013 Pages: 208 pages ISBN-10: 0071831592 Price: Paperback: $14.06 Price: Kindle: $10.61 Book Review My first encounter of the TED kind... read more

Blog Content Audit: What, Why, How

Blog Content Audit: What, Why, How

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Content is the lifeblood of all marketing activities in the web 2.0 world. Content marketing has become a potent tool for all businesses. Both a large organization and a solopreneur... read more