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Profile: Payson Cooper
Articles by Payson Cooper
How You See The World
The way we see the world is what creates our reality… and often, we react without really ‘seeing’ the possibilities. Think about a recent situation where you reacted to something.... read more
On Blind Spots
We all have them. Just like when you are driving a car, when you are driving your business, it will suddenly become apparent that you have some pretty good sized... read more
On Marketing Strategies
2Today I want to talk a little bit about marketing strategies. When you have solid strategies, that makes sense for the goals and outcomes you want for your business, then... read more
A Shift In Perspective
Met a friend for coffee yesterday that I haven’t seen in more than 4 years. We’ve only spoken once in that time period, which was a couple of months ago.... read more
Shiny Object Syndrome?
Yesterday I talked about how big opportunities can create challenges around staying in flow… there’s something else they do too… opportunities, big and small, can become like shiny objects that... read more
On Big Opportunities
Beautiful hand-dyed wool at a local farmer’s market At some point in time big opportunities will start to come your way as an entrepreneur… if you’re getting out there, sharing... read more
Noticing What You’re Doing Well
A lot of us entrepreneurs (ok, a lot of everyone, not just entrepreneurs) feel a perpetual sense that they aren’t doing enough. It comes from a lot of different places... read more
What Does Michael Phelps Have To Do With Marketing?
In sports great coaches know that going back to basics, the simple things, doing them day-in and day-out and doing them well, is one of the keys to creating a... read more
Trying To Build A Marketing Calendar?
Are you planning on launching something and you want to build a marketing calendar to help support the process? Are you completely stuck? Not only not exactly sure what goes... read more
Goals and Planning – Part 2
2In part 1, I talked about how important goals are, and mentioned how planning is essential to success. Let’s talk a little bit more about taking your goals and creating... read more
Goals and Planning – Part I
2The old adage, “If you fail to plan, you plan to fail,” hits right at home when it comes to your business, your marketing and, when it comes right down... read more
On Creating Momentum
I’m loving playing with the Pomodoro Technique (you can get a free copy of the ebook there – and a brief description that will get you started if you’re interested).... read more
Networking and Following Up
Today I just wanted to write a quick post about meeting people and following up. As an entrepreneur, you’ve probably found that one of the best ways to build your... read more
Give… And Then Give Some More
1There are two sides to this concept of giving freely. A whole lot of entrepreneurs I’ve come across actually do this. They give, and they give and they give until... read more
Following Your Intuition
There are SO many examples in my life – both personal and business – where when I did, or did not follow my intuition the consequences were significant. The first... read more
