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Profile: Pamela Muldoon
Articles by Pamela Muldoon
![No-Excuses Content Marketing with Marcus Sheridan [Interview]](http://cdn.business2community.com/wp-content/themes/b2c/images/blank.gif)
No-Excuses Content Marketing with Marcus Sheridan [Interview]
Like so many content marketers, I learned about Marcus Sheridan last year at Content Marketing World. I was fortunate to sit in on his breakout session and experience the triple... read more
Why You Need to Consider Professional Voice-Over In Your Content Marketing: Interview with Terry Daniel
Innovations in technology have enabled companies of all sizes and budgets to present content in ways that were only available to specific media organizations in the past. The traditional newspaper... read more
How to Truly Develop Content that Supports the Sales Process: Interview with Melissa Harrison
Earlier this week, I shared part of my conversation with Melissa Harrison, Allée Creative, on advice and tips on how to get organized and focused with your content marketing plan.... read more
How to Let Go of ‘Shiny Object Syndrome’ in Content Marketing: Conversation with Melissa Harrison
With so many options to create and share content, the process of integrating content marketing into your organization can feel pretty overwhelming. Getting past the overwhelm and into smart strategy... read more
How to Avoid the Content Marketing Strategy Trap: An Interview with Scott Abel
Two things I know for sure: 1) As a company grows, there is a tendency to segment departments into silos and 2) interviewing Scott Abel for Content Marketing 360 Radio... read more
Understand Your Content Marketing Math with Jay Baer
This the second installment of my interview with Jay Baer, Convince & Convert, on Content Marketing 360 Radio Show. In my previous post, Jay shared “4 Metrics Every Content Marketer... read more
4 Metrics Every Content Marketer Needs to Measure: Interview with Jay Baer
You can only manage what you measure. Setting your content up for success means understanding what you want it to actually achieve before you implement. To tackle the content measurement... read more
An In-Depth Look at How to Create and Use B2B Buyer Personas with Ardath Albee
After seeing Ardath present her smart, insightful content at Content Marketing World ’11, I was very excited to get the chance to do this interview with her for Content Marketing... read more
Developing Your Pillars of Content with Robert Rose [Interview]
Robert Rose is one of those marketing professionals who really makes you think just a little bit differently. Robert and I met for the first time when we sat next... read more
Real-World Examples of Social Media Measurement with Jason Falls [Interview]
This is the first in a series of interviews I am conducting in partnership with Content Marketing World and my online radio show, Content Marketing 360. Content Marketing 360 Radio... read more
