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Articles by Matt Silvers
Is Twitter The Social Media Marketing Powerhouse That Can Drive Sales?

Is Twitter The Social Media Marketing Powerhouse That Can Drive Sales?

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Have you used Twitter to promote your business? Twitter entered the scene back in 2006 as one of the first microblogging sites. With people’s attention span shrinking and the need... read more

Online Marketing: Are You Making Money with Your Facebook Ads?

Online Marketing: Are You Making Money with Your Facebook Ads?

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Have you tried using Facebook marketing for your business and been unsuccessful? Are you like the millions of business owners trying to generate sales from Facebook ads but not seeing... read more

4 Questions You Need to Ask Yourself Before Starting a E-Mail Marketing Campaign

4 Questions You Need to Ask Yourself Before Starting a E-Mail Marketing Campaign

Email Marketing

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E-mail marketing is a great tool for your business, brand and anyone looking to connect with their audience. It allows your marketing team the ability to observe growth, interaction and... read more

Does Yelp Only Post Bad Reviews? Why Your Positive Reviews Get Filtered Out!

Does Yelp Only Post Bad Reviews? Why Your Positive Reviews Get Filtered Out!

Customer Experience

Are you the owner of a small business and are pissed off that Yelp won’t publish your customer’s positive reviews? Join the group. A growing list of small business owners... read more

What is a Rich Text Snippet? Why is it Important?

What is a Rich Text Snippet? Why is it Important?

A rich text snippet is a segment of HTML code that is placed on web pages that ‘marks up’ the page and tells Google and other search engines explicit pieces... read more

Is Offering Free Shipping to Your E-Commerce Site Nice to Have or Essential?

Is Offering Free Shipping to Your E-Commerce Site Nice to Have or Essential?

Customer Experience

Back in the day, companies used to make a ton of cash by charging customers high shipping fees. Customers thought that those costs were simply what Fedex or UPS charges... read more