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Profile: Lindsey Weintraub

Lindsey is the Social Media Strategist at ParkerWhite Brand Interactive. ParkerWhite is a San Diego branding and digital marketing agency that delivers branding, digital marketing, web development & integrated marketing with ROI.

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Articles by Lindsey Weintraub
Summer Marketing Promotion Success: 9 Important Rules To Follow

Summer Marketing Promotion Success: 9 Important Rules To Follow

Marketing

Summer isn’t the time for your business to cool off, it’s the time to heat it up. Your summer marketing promotion will be successful if you follow these 9 rules:... read more

Medical Marketing in the Digital Age: Does Your Company Look Healthy Online?

Medical Marketing in the Digital Age: Does Your Company Look Healthy Online?

Marketing

Consumers are online and medical marketers need to follow suit. Most companies understand that they need to have some kind of presence online, but what does a healthy brand look... read more

6 Reasons Why Facebook Hashtags Could Fail

6 Reasons Why Facebook Hashtags Could Fail

Facebook is reportedly working on introducing the hashtag as a way to group conversations. It’s another sign of the fiercely competitive battle for advertising dollars between Facebook and Twitter. Twitter... read more

B2B Marketing Videos are Powerful Selling Tools [case studies]

B2B Marketing Videos are Powerful Selling Tools [case studies]

B2B Marketing

B2B videos can be powerful tools for persuasion. A video can be used on a website, at tradeshows, in lobbies, and have a life of its own on YouTube. According... read more

B2B Pinterest Social Media Marketing: 40 Ideas To Get You Started

B2B Pinterest Social Media Marketing: 40 Ideas To Get You Started

Are you interested in using Pinterest as a part of your social media marketing strategy? Fifteen percent of Internet users are on Pinterest, making it almost as popular as Twitter,... read more


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What Makes A Good Content Curator?

What Makes A Good Content Curator?

Content Marketing

Part of being a Social Media Manager is culling the infinite sources of the web for the latest news, information, and resources relevant to your industry or target market. As... read more

10 Facebook Marketing Don’ts Inspired by Copyranter

10 Facebook Marketing Don’ts Inspired by Copyranter

Copyranter compiles a list of the worst brand Facebook updates of the month. It’s something I secretly enjoy reading because it can be entertaining in a sort of sad way.... read more

Why Health, Medical & Pharma Can No Longer Afford to Be Antisocial

Why Health, Medical & Pharma Can No Longer Afford to Be Antisocial

For a long time, Health, Medical and Pharma have shied away from Social Media. Social Media has evolved to be ubiquitous in the world of successful business. And yet Pharma... read more

Are You Pinning With Purpose?

Are You Pinning With Purpose?

Let’s say you’re a tour guide. For the sake of this example, you’re in Rome. You take the excited group of participants on a walk and end up in a... read more

5 Ways to Optimize Your Website or Blog for Pinterest

5 Ways to Optimize Your Website or Blog for Pinterest

According to Quick Sprout, there are 10.4 million Pinterest users. 10.4 million people that might pin your content and potentially build brand awareness, drive website traffic, and create brand loyalists.... read more

Total Turn Offs: 3 Outbound Marketing Tactics That Don’t Belong In Social Media

Total Turn Offs: 3 Outbound Marketing Tactics That Don’t Belong In Social Media

3

Social Media can be an incredibly powerful tool for brands who use it the right way. Unfortunately, some brands came to the new channel armed with old school outbound marketing... read more

13 Ways For Brands to Use Vine for Social Media Marketing

13 Ways For Brands to Use Vine for Social Media Marketing

5

With the release of Twitter’s new video service, Vine, brands should take note of what could be the next viral medium. It’s posed to try to break into social video... read more

How To Get Your Leads to Say “I Do”

How To Get Your Leads to Say “I Do”

Sales Management

When you meet someone for the first time, you don’t ask him or her to marry you. Even if you fell in love at first sight and were sure you... read more