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Profile: Koka Sexton
Articles by Koka Sexton
Do You Follow Up After A Sale? How to Increase Sales Productivity
One of the easiest ways to increase B2B sales productivity is to continue to sell to current customers. This is done by actively creating and nurturing a relationship with them.... read more
The Inevitable and Almighty Evolution of Sales
2SOURCE: http://www.flickr.com/photos/cushinglibrary/4115001779/sizes/m/in/photostream/ For those keeping track of the sales evolution, there is an underlying aspect of it all that has remained constant throughout history. What is that common, ever evolving... read more
Using Webinars to Build Credibility and #Prospect Lists
Customers in all niches and industries are increasingly resistant to traditional sales messages and advertising. Some of this has to do with the changing nature of communication. As customers and... read more
Developing a Unique Selling Proposition [USP]
by deleowned http://instagr.am/p/MvRhQQGNuE/ As a salesperson one of the primary factors that must be settled for you to be most effective is yours or your company’s unique selling proposition (USP).... read more
How to Generate Expert Credibility
In today’s hyper-competitive market for products and services, a salesperson can position themselves before they actually meet a client for the first time. This positioning does not involve sales tactics... read more
7 Tips to use Facebook for a Beter Customer Experience
Facebook it not just a tool for connecting with old buddies from high school anymore or seeing your friend’s vacation photos. Just like the successes with Twitter, many people in business are... read more
Social CRM: How Can It Make Money?
2Once the consumer world shifted primarily online, the business world followed. The move to relating to the customer who absorbs and shares products and information in 140 characters or less... read more
Can Facebook Be Used To Find New Business?
The short answer to this question is yes with qualifications. When an individual or company markets their product or service on the internet, they connect with the customer in a... read more
How to Communicate Professionally on Sales Calls
As a sales professional, you spend most of your time out in the field, building relationships with potential and current customers to increase your sales. Communication is key in your... read more
The Surface Of Sales Intelligence At Microsoft’s #WPC12
Next week starts a fun fueled week at Microsofts Digital World Partner Conference. There is a large focus this year on the social business and how CRM can leverage social... read more
Tips On How Social CRM Transforms Businesses
1Social media is one of the most significant forces reshaping the facets of business and management. Considering that the basic function of management is to empower people to be more... read more
7 Reasons Why A Social CRM Implementation Plan Is Essential To Success In Sales
2Social CRM implementation plans are vital to the success of sales organizations for various reasons. Any business that ignores the importance of CRM is losing an opportunity to increase its... read more
#Knowledge is Power: 5 Reasons You Have to Know More to Grow More
The reasons for knowing customers well in a B2B sales sense should be self-explanatory, but sometimes these reasons become lost among numerous other sales concerns. However, neglecting efforts to get... read more
The Future of Social CRM
1Social media has grown at a rapid pace in the past decade. More than 300 million people are on Facebook now, and Twitter is growing at an even faster rate.... read more
5 Twitter Lists You Should Have
2Twitter lists are the hidden secrets of the social selling world. Lists curate all of your potential prospects into one feed so you can see and hear everything they voice. Any company making... read more
