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Profile: Kerry O'Shea Gorgone

Kerry O’Shea Gorgone, JD/MBA, teaches New Media Marketing in the Internet Marketing Master of Science Program at Full Sail University in Winter Park Florida. Follow her on Twitter: @KerryGorgone

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Articles by Kerry O'Shea Gorgone
Creeping Me Out — 7 Steps to Handle Social Media Stalkers

Creeping Me Out — 7 Steps to Handle Social Media Stalkers

I create a lot of content but few posts have generated as much attention as a post I wrote for {grow} detailing my experience with social media stalking: “You’re Creeping... read more

Everyone Hates Comment Spam, So Why Are We Drowning In it?

Everyone Hates Comment Spam, So Why Are We Drowning In it?

Comment spam is bewildering to me. Readers are thwarted in their attempt to glean additional insight from legitimate blog comments because these are lost in a sea of “I am... read more

Why Hackers Take Down Sites (and How to Protect Yourself)

Why Hackers Take Down Sites (and How to Protect Yourself)

Tech & Gadgets

Why do the Bad Guys try to take down our websites? In my (admittedly limited) experience with hacking, the main result of a denial of service attack seems to be... read more

7 Essential Mobile Apps for Marketers

7 Essential Mobile Apps for Marketers

Mobile & Apps

I have 87 apps on my iPhone. Some might think that’s too many, but I’ve been through them several times, trying to pare down, and I use them all. Some... read more

How to Get into Hot Water With Mobile Marketing

How to Get into Hot Water With Mobile Marketing

Digital Marketing

Few channels offer better access to your audience than mobile: 75% of Americans admit to bringing their mobile device with them to the bathroom! Talk about a captive audience. In... read more


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Brands Take Note: Bloggers are Journalists in the Eyes of the Law

Brands Take Note: Bloggers are Journalists in the Eyes of the Law

The best blogging makes a statement, but if that statement is negative in nature, the blogger might get sued for defamation (making an untrue statement—written or verbal—that tends to damage... read more

Your Checklist for “Safe” Influence Marketing

Your Checklist for “Safe” Influence Marketing

Marketing

It seems like every brand is jumping on the influence marketing bandwagon … and with good reason. 72% of consumers have recommended a local business by word of mouth, and... read more

Four Key Marketing Lessons to Propel Us Into 2014

Four Key Marketing Lessons to Propel Us Into 2014

Marketing

2013 is over. What are the marketing lessons form that year that will help propel our efforts into the New Year? From Jay Baer’s Youtility to Brian Solis’s What’s the... read more

8 Great Apps to Save You Time Every Day

8 Great Apps to Save You Time Every Day

Mobile & Apps

2

Everyone wants a piece of you: your family, your boss, the friend of a friend who needs a website (by tomorrow). How to cope? First, start saying “no” to favors... read more

The Positive Power of Jealousy: Finding Your Direction

The Positive Power of Jealousy: Finding Your Direction

Strategy

Last week at the MarketingProfs B2B Marketing Forum in Boston, I saw Tim Washer present on using improv to create video content for B2B marketing. Much to my surprise, Tim... read more

Frustrating Favor Requests: Freelance Doesn’t Mean “Free”

Frustrating Favor Requests: Freelance Doesn’t Mean “Free”

Strategy

A few months back, I read a LinkedIn Influencer post by my friend Ann Handley about pursuing “passion projects,” and why you should consider lending your professional expertise to a... read more

The 5 Best Social Media Apps for Kids

The 5 Best Social Media Apps for Kids

Mobile & Apps

1

“Wait,” I hear you thinking. “Social media apps for children? I don’t want my kid on social media.” Neither do I, and yet we know they’ll try it out sooner... read more

Want to Be a Superstar, but No Time for Social Media? Fake it with Ghost Tweeter.

Want to Be a Superstar, but No Time for Social Media? Fake it with Ghost Tweeter.

What if I told you that you could become an industry “thought leader” without ever writing a blog post. Or, that you could achieve Twitter stardom without personally sending a... read more

Is Time Running Out for Establishing Your Social Media Strategy?

Is Time Running Out for Establishing Your Social Media Strategy?

If you want to jump ahead of the pack in digital marketing, you’re running out of time. Small and medium-sized businesses (SMBs) are adopting channels like social media, SEO, and... read more

Risky Business: Can Liking a Facebook Page Cost You Your Job?

Risky Business: Can Liking a Facebook Page Cost You Your Job?

Maybe it’s time to go back and examine which pages you’ve “liked” on Facebook. Here’s why … The Case Four deputies and two civilian employees were fired after they “Liked”... read more