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Profile: Ken Moore

Ken Moore is the Director of Strategic Development at CoupSmart. CoupSmart makes launching, managing, and measuring social marketing campaigns for businesses easy. Coupsmart also has the ability to launch revenue generating campaigns in Social platforms with "Fanalytics" that allows brands to not only engage their Customers but also establish ROI. He has over 20 years experience in marketing and business strategy.

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Articles by Ken Moore
High Value Coupons...Another Rant

High Value Coupons…Another Rant

Loyalty Marketing

Ok class is in session. Coupons are a promotional tool to get consumers to try a new product or to become loyal to a brand. Coupons can also used as... read more

Your "Social Media" Budget? Social Media Is MEDIA!

Your “Social Media” Budget? Social Media Is MEDIA!


I have been in the advertising/marketing field for over 20 years now, and I have never been so confused by anything more than how social media/digital marketing is viewed by... read more