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Profile: Paul Middleton

Owner and founder of Social Colleague. Gadget lover, poker and pool player, and proud father. 

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Articles by Paul Middleton
The Most Engaging Brands On Facebook

The Most Engaging Brands On Facebook

I discovered this infographic from Social Bakers today whilst browsing Mashable. The Most Engaging Brands On Facebook Today All the facts and figures are taken from Social Bakers brilliant statistics services... read more

Facebook Tips – Social Adverts Settings

Facebook Tips – Social Adverts Settings

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So Social Adverts have been around for quite som time now on Facebook, essentially it’s what appears when you see an advert and it says “Your Friend Likes This”. It’s... read more

6 Brands & Businesses Effectively Using Google+

6 Brands & Businesses Effectively Using Google+

All the hype around Google+ seems to have died down somewhat recently. The occasional client asks us to work with the Google social network, but for the most part it... read more

Interacting With Negative Publicity

Interacting With Negative Publicity

Public Relations

One of the most uncomfortable feelings for any business owner of any size, is to see a complaint made about your product or service to the masses. This might be... read more

6 Of The Best Free Minimal WordPress Themes

6 Of The Best Free Minimal WordPress Themes

We’ve been building a few WordPress blogs recently for various people, and thought we’d like to share with you ten of the best minimalistic WordPress themes available currently. Satoshie Theme... read more


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Google+ Integrates With Gmail – Useful Or Intrusive?

Google+ Integrates With Gmail – Useful Or Intrusive?

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So Google have made yet more changes in line with their policy of making Google+ the centre piece of all things Google. They search giant announced that the two will... read more

Useful Official Links From Facebook

Useful Official Links From Facebook

At Social Colleague we have several clients who rely heavily on Facebook for the majority of their social media presence. If this is you, then we thought this would be... read more

Facebook Action Links – Businesses Will Love This!

Facebook Action Links – Businesses Will Love This!

So probably for the first time in a couple of years Facebook have announced something that will go down a storm with businesses and make their pages much more customisable.... read more

It’s Time For Skype, A Social Network or Not?

It’s Time For Skype, A Social Network or Not?

Founded in 2003, by an Estonian based in Luxembourg. Skype can be downloaded onto computers, mobile phones and other connected devices for free. Purchased by Microsoft last year for a... read more

Google Launches Redesigned Google+ Pages

Google Launches Redesigned Google+ Pages

Google today announced that it is rolling out a redesign for its social networking platform Google+, which will allow users to create a more customised experience on the site. A... read more

Quality Versus Quantity: Why Engagement Matters.

Quality Versus Quantity: Why Engagement Matters.

Strategy

It’s often one of the most sought-after measures from a social media campaign, but in reality the size of your following matters less than the quality of your engagement. Would... read more

Pinterest, Quotes & the Search for Inspiration

Pinterest, Quotes & the Search for Inspiration

One good glance through the “Popular” category on Pinterest indicates an interesting trend. Users are pinning (and re-pinning) a good number of quotes/funny sayings and they seem to be growing... read more

Resultly – Realtime Search Engine

Resultly – Realtime Search Engine

Online Marketing

There are few significant events in the recent Internet history that changed the face of the Internet forever and whose ripples are still propagating through the online world. The first event occurred... read more

Twitter Advertising For Small Businesses

It has been what seems like an eternity that we’ve been waiting for Twitter to realize that Small Businesses matter, and whilst their advertising had previously been limited to larger... read more

IE9. The Browser You Love(d) to Hate.

IE9. The Browser You Love(d) to Hate.

Tech & Gadgets

Replaced with the likes of Chrome and Firefox by a large portion of internet savvy users, Internet Explorer (IE) has seen it’s popularity drop in recent times, for the most... read more