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Profile: Joel Windels
Articles by Joel Windels
Beware of the Trolls: The Art of Troll Management
A constant thorn in the side of almost every website is the persistence of trolls and flamers, who are always on the lookout for opportunities to pester, wind up or... read more
5 Amazing & Innovative Twitter Marketing Techniques
Twitter has been the social network amongst the tech-savvy for years now, and as the platform matures, so do the marketing campaigns undertaken on it. Harnessing the popularity of Twitter... read more
How To Listen Intelligently & Act Upon It
2Listening, monitoring, researching, tracking: there are so many buzz words in social media monitoring that generating useful and effective benefits via listening to the social web can often elude companies.... read more
Find What You’re Looking For: Crafting a Query in a Monitoring Tool
At Brandwatch we take searching very seriously. We aim to provide our users with the best possible means to find exactly what they are looking for, be it comments about... read more
Social Media Investigation: Is the Republican Bid Really a Two-Horse Race?
2Rick Santorum recently stated that the race to become the Republican Party presidential candidate in the autumn is down to two men. Here at Brandwatch, we used our social media... read more
How to Use Social Media for Customer Service
It’s no secret that customer service has slowly been creeping out of the call centre and onto the internet, with social media networks providing an all new opportunity for consumers... read more
How Social Media is Putting Bums On Seats
Clever marketing professionals are discovering more unique ways to maximize the enormous potential of social media. Increasingly, marketing departments around the world are finding ways to mesh the world of... read more
Incredible Lego Campaign Captures Your Imagination
It seems that every single day something comes along that makes you want to share it with others, now we have the omnipresent means to do so. Indeed, this is... read more
Conversation: Social Media Allows Small Businesses to Compete with the Big Boys
This article is about a series of conversations sponsored by Brandwatch, covering all facets of social media. To see a full list of the conversations that have taken place, click... read more
3 Crucial Things Your Brand Should Be Researching
The proliferation of social media over the past five years has presented businesses with the perfect opportunity to research their market. For the first time, conversations between consumers are stored... read more
Small Scale Data is Still Relevant: Virgin Broadband’s Problems in Brighton
Many of our clients here at Brandwatch are giant brands, spanning all corners of the globe and they track millions of social media mentions a month. Monitoring tools are clearly... read more
How Social Media is Revolutionsing the Restaurant Industry
1It’s a common question: “Were shall we go for dinner tonight?”, and one that was once just asking a significant other or perhaps a friend. What a friend has to... read more
Which Brands Are ‘Winning’ Pinterest?
2Social media is the new norm. Social networks and related sites are all over the place. A fairly recent addition to the social media genre is Pinterest, a site we’ve... read more
Beautifully Tragic Death Unites Twitter
Twitter was ablaze with heartfelt discussion last week, as Friday saw the tragic death of Gregg Jevin, who was cruelly taken away from us. Jevin will forever be remembered for…... read more
An Interview With The Man Who Invented Tweetups
Scott Monty is one of the most powerful people in social media, ranking at 11th in Forbes’ Media Power Influencer list. Now Head of Social Media at Ford, Scott was... read more
