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Profile: Joel Chudleigh
Articles by Joel Chudleigh
Do You Ever Forget Your Manners Online?
I would be lying if I said that my behaviour online was completely reflective of my offline behaviour. To be honest I do not think it is possible to behave... read more
Adwords Script to Track Quality Score on Account, Campaign & Ad Group Level
11Warning: this post is a bit more technical than most of our posts as we go into some depth on Adwords scripts. BUT – do not worry – if you... read more
Interview with an Adwords Quality Score junkie
I spend a lot of time studying and obsessing over the quality score of our clients in their Adwords account as I know what a difference it can make to... read more
Why is My CTR So Damn Low?
With Google Adwords (or SEO for that matter) when you find a keyword that converts well and that gives you good orders/leads at a great cost per conversion you want... read more
White Hat SEO Linkbuilding – 14 Step Process (Infographic)
5There still seems to be a lot of confusion about what is a reliable link building process that can be trusted not to fall foul of Google and also that... read more
Crudely Reverse Engineering Google Adwords Quality Score Formula
2This has given me a headache – there are a lot of spreadsheets coming up so brace yourself. I set up a new clients account last week and was taking... read more
Getting Your Head Around Google Adwords Enhanced Campaigns
Google Adwords is a highly intelligent and well built marketing tool. But because it has evolved over a number of years with layer upon layer of new functions, a well... read more
Line – The Social Network That Will Topple Facebook?
7I was in a meeting with a client in Tokyo last week and we were discussing the growth of social network sites and he started talking about a site called... read more
Bloody Hell – The A-Team Knew the Secret to SEO Link Building
2I guess I kind of threw you with that title? To be honest it threw me too; who would ever have guessed that Hannibal, BA Baraccus, Face and Raving Mad... read more
Save Time with Google Adwords Automated Bidding Rules
Over the past year Google have really invested in giving advertisers the ability to set up rules to help them automate and scale the management of their accounts. This screenshot... read more
How to Use Online Video to Enhance your Brand
1The rise of social media and social networking sites has created new arenas within which brands are competing for the attention of audiences. We are told repeatedly that humans are... read more
Socialising Your Business Data With Fliptop
About a year ago I read a blog post (sorry cannot remember where) on the best social media tools. One of the tools mentioned was Fliptop. This is a tool... read more
Have We Become Crap at Communicating?
My Granddad was born in 1912 and died last year at the age of 99. I have just been reading his memoirs and he raised some really interesting points about... read more
How Google Has Made Us All Bid Higher On Adwords
Hats off to Google; they are an incredibly bright bunch over there. Adwords is perhaps the most intelligent ad platform ever built and Google keep on adding new dimensions to... read more
Product Listing Ads in Google Adwords Are Cheap (So Far)
Over the past month Google shopping has been transitioning from a free service that allowed advertisers to submit a XML feed of their products to the Google Merchant Centre and... read more
