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Profile: Jen Cohen Crompton

Jen Cohen Crompton is CEO of  Something Creative, a Philadelphia-based marketing company focused on digital strategies, social media, and content creation. Jen blogs for SAP and other media outlets covering business, technology, communications, and anything innovation-related. Contact Jen at jenniferlynncohen(at)gmail(dot)com

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Articles by Jen Cohen Crompton
This Week In Tech: Heartbleed, Twitter Makeover, IBM, And Silverpop

This Week In Tech: Heartbleed, Twitter Makeover, IBM, And Silverpop

Tech & Gadgets

From security threats (don’t forget to change your passwords) to social media moves and makeovers, this week in tech put security back in the spotlight and focused on social media... read more

3 Reasons The Honey Maid #Wholesome Campaign Is Much More Than An Ad

3 Reasons The Honey Maid #Wholesome Campaign Is Much More Than An Ad

Branding

You may or may not be aware of the most recent Honey Maid advertisement, but the 30-second spot featuring the hashtag #thisiswholesome lasted far more than it’s 30-second media buy…it’s... read more

The Selfie Obsession: Did Samsung Go Too Far?

The Selfie Obsession: Did Samsung Go Too Far?

Branding

Listen, I’ve been taking selfies since way before they were cool. When I traveled through Australia, New Zealand, and Fiji as part of a study abroad trip in 2004, I... read more

Data Is…Cool?

Data Is…Cool?

Big Data

When it comes to the idea of data and analytics, those who aren’t self-proclaimed data geeks, number crunchers, and/or research junkies might have automatically thought, “snooze alert!” That is, until... read more

Does A Sense Of Humor Mean Winning? Lululemon Goes With The Flow

Does A Sense Of Humor Mean Winning? Lululemon Goes With The Flow

Marketing

As a Lululemon clothing wearer, but someone who has also been disappointed in the brand when their pants revealed a little too much and their chairman made comments that were... read more


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Don’t Be An April Fool (Just Laugh At Others)

Don’t Be An April Fool (Just Laugh At Others)

1

Yes, you may wake up on April 1st and have no idea that anything is different. You may get your morning routine started just as you did on March 31st... read more

Sharing Is Caring: How To Get Involved In The Sharing Economy

Sharing Is Caring: How To Get Involved In The Sharing Economy

Strategy

As kid, most of us are taught to share with our peers. And while we may have been reluctant to share that shovel in the sandbox, in today’s economy, it... read more

We’ve All Gone Mad About March Madness And Can’t Stop Using Our Second Screens

We’ve All Gone Mad About March Madness And Can’t Stop Using Our Second Screens

Mobile & Apps

As the NCAA tournament kicked off yesterday, did you see what was happening on social media? Of course there was talk of the games, but your newsfeed might also have... read more

4 Digital Megatrends And How HR Can Embrace Them

4 Digital Megatrends And How HR Can Embrace Them

Human Resources

At this point, we all know that technology is hugging us from all sides as it permeates and disrupts business processes from the inside out. But what some are still... read more

Top 18 Customer Experience Focused Blogs

Top 18 Customer Experience Focused Blogs

Customer Experience

It’s no longer just about customer service, which is sometimes more of a reactive approach to resolving customer issues and concerns, but it’s more about the proactive management of the... read more

Will The WTA Allowing On-Court Coaching With Real-Time Data Change The Game Of Tennis?

Will The WTA Allowing On-Court Coaching With Real-Time Data Change The Game Of Tennis?

Big Data

Passionate tennis fans everywhere have used the interwebs to voice their opinions about the use of technology during tennis matches. Opinions about the use of Hawk-Eye for replays and determining... read more

Top 20 Blogs On The Future Of Work

Top 20 Blogs On The Future Of Work

Human Resources

The Future of Work depends upon the changing role of human resources, new strategies in employee engagement, and the concept of influential leaders focused on unlocking human potential and pushing... read more

Connected Cars For Safer Roads…Or Is It Too Much?

Connected Cars For Safer Roads…Or Is It Too Much?

Tech & Gadgets

“If I asked people what they wanted, they would have asked for a faster horse.” – Henry Ford As Henry Ford transformed the automotive industry, he realized that most are... read more

Do Your Leadership Skills Pass The Dinner Table Test?

Do Your Leadership Skills Pass The Dinner Table Test?

Leadership

I’ve been around a lot of leaders – some great, some not so great, and some who are amazing. The differentiator? The amazing leaders always pass the dinner table test.... read more

A Smarter Tennis Racket? Sony’s Smart Tennis Sensor Tracks Performance

A Smarter Tennis Racket? Sony’s Smart Tennis Sensor Tracks Performance

Tech & Gadgets

Want a beautiful tennis swing like that of Milos Raonic? Or be able to hit with the power of Serena Williams? Well, it would take a boatload of talent and... read more