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Profile: Jeannie Walters

Jeannie Walters is the Chief Customer Experience Investigator™ and founder of 360Connext, a Chicago-based consulting firm specializing in the cornerstones of customer experience: customer engagement, employee engagement and connections like social media. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience. The evaluations always lead to improvements which then lead to results like increased online conversions or loyalty.

Walters started her career consulting to some of the most prestigious institutions in education, the arts and healthcare to help them launch or improve their fundraising efforts. She later joined Vox, a customer experience consulting firm, and became President and partner by the time she left 12 years later, when she founded 360Connext. Walters has worked with a wide range of organizations, including universities and prep schools, banks and credit unions, technology companies, some of the largest financial services companies in the world and countless entrepreneurs.

Walters is a member of Faith Popcorn’s Talent Bank, a group of experts tapped for trend-setting information and Women Employed. As a member of Vistage International, she was selected by her peers as Member of the Year in 2007. She served as Executive Director of ChicWIT, part of a 25,000+ member women’s business network, and as an appointed member of former Illinois State Treasurer Judy Baar Topinka’s Advisory Board for Women’s Issues. Walters was awarded the Businesswoman of the Year in 2001 by the Business Ledger and as An Outstanding Woman of Achievement in 2002 by the Girl Scouts of America.

Walters now speaks, writes, consults and generally thinks about how the small experiences we have each day – going to the bank, ordering online, tweeting – create the greater experience of our lives. She speaks on topics including employee engagement, social media and communications in corporate environments.

Walters lives in Oak Park with her husband Mike and their two young sons. As such, her current hobbies include cheering on distracted t-ball players and building impressive Lego villages.

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Articles by Jeannie Walters
The Gamification of Experience

The Gamification of Experience

Customer Experience

How many meetings have you sat in recently where the term “gamification” has come up? It’s often waved in front of an executive as either a magic elixir or a... read more

Closing The Loop on Customer Feedback

Closing The Loop on Customer Feedback

Customer Experience

Last week was a wonderful chance to connect with several other customer experience professionals at the Chicago Customer Experience Professionals Association (CXPA) Local Networking Event. We ate, drank and chatted... read more

Multi-Channel Experience

Multi-Channel Experience

Customer Experience

Is it multi-channel or omnichannel? That is the question. In this ever changing and speediest of worlds, we are tweeting from our phones, planning playdates on our tablets, and presenting... read more

Mastering Monster Loyalty, Lady Gaga Style

Mastering Monster Loyalty, Lady Gaga Style

Books

With all the talk of understanding customers, it’s sort of amazing we haven’t had this discussion before. OF COURSE Lady Gaga is an ideal role model for anyone who wants... read more

Why Enlightened Leadership Is Key to Customer Experience

Why Enlightened Leadership Is Key to Customer Experience

Customer Experience

2

Great leaders get right into it with their teams. A few years ago, I figured out how to articulate something I knew in my gut: I only work with enlightened... read more


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Customer Experience Improvement Conflicts

Customer Experience Improvement Conflicts

Customer Experience

1

Customer experience improvement starts with honest evaluation. Goals for any organization naturally don’t align perfectly with the goals of their customers. There is a natural conflict of interest. The company... read more

Company Organizational Culture: Common Mistakes

Company Organizational Culture: Common Mistakes

Leadership

Company organizational culture is debated, celebrated and, in some cases, misguided. We’ve had some really great reactions to our focus thus far on how employee engagement and internal experience influence... read more

Internal Communication Keys

Internal Communication Keys

Strategy

Sometimes it’s not just what you say: But how you say it: “Employees must wash hands before returning to their dead-end jobs.” (Clearly the second is not a sanctioned sign,... read more

Job Postings And The Total Customer Experience

Job Postings And The Total Customer Experience

Customer Experience

People are often surprised to learn we work with many different departments when tackling their customer experience issues. Because customer experience touches so many areas of the organization, and because... read more

Money As a Motivator: Not What You Think

Money As a Motivator: Not What You Think

Books

We’ve talked about how important it is to create a powerful employee culture to deliver a superior customer experience. So how does money as a motivator work? It doesn’t. At... read more

Want To Be a Customer Focused Organization?

Want To Be a Customer Focused Organization?

Customer Experience

As business owners, we want to believe if we INTEND to have a customer-focused organization, we will! We deliver an experience in the beginning based on who we are, not... read more

Culture as Customer Experience King

Culture as Customer Experience King

Customer Experience

In case you thought it was April Fool’s, we’re actually into the second quarter. This month, we’re tackling the idea of customer-centric culture as customer experience idea #1. Little else... read more

Growing Companies Need to Innovate

Growing Companies Need to Innovate

Business Innovation

Who has time to innovate? Growing a company is hard work. When we announced March was customer experience innovation month, one of the questions I wanted to investigate was the... read more

5 Customer Experience Innovation Killers

5 Customer Experience Innovation Killers

Customer Experience

It’s not surprising to hear that many leaders at companies believe they are investing in innovation. What might be surprising is how that investment is not paying off. Many of... read more

Customers Vote With Their Use

Customers Vote With Their Use

Customer Experience

Back in early February, I was fortunate to attend the Chicago Auto Show, and even more fortunate to conduct a brief interview with Nick Pudar, whose official title is Vice... read more