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Articles by Felicia Dorng
Optimizing Facebook Engagement – How Frequently To Post

Optimizing Facebook Engagement – How Frequently To Post

How much is too much? There is a common, and intuitive, assumption that brands should not post too frequently, or they will annoy their audience, who in turn will be... read more

Monster Energy Amps Up Through Social Media

Monster Energy Amps Up Through Social Media

Track Social follows more than 12,000 companies across hundreds of social media metrics and has noticed a recent boost in Monster Energy’s Facebook audience.  This week, using our Campaign Module,... read more

Social Media Pizza War: Domino's vs. Pizza Hut

Social Media Pizza War: Domino’s vs. Pizza Hut

In the fight for market share, the top pizza brands have launched a social media blitz  attempting to capture audience and deepen customer engagement. But, who will be king? Track Social has... read more

Top NBA Teams in Social Media

Top NBA Teams in Social Media

The NBA Playoffs are approaching their frenzied peak. Some teams are capturing this momentum to drive up engagement across social media, and others are dropping the ball. Track Social is... read more

Facebook is for Brands, Twitter is for News, LinkedIn is for High-Tech

Facebook is for Brands, Twitter is for News, LinkedIn is for High-Tech

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Track Social used its proprietary Social Brand Leaderboards to look at the leading brands by audience on Facebook, Twitter and LinkedIn. The results were expected, yet surprising. Facebook is for... read more

The Most Retweeted Brands on Twitter

The Most Retweeted Brands on Twitter

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If there’s a Holy Grail for Twitter users, most people think it means racking up more followers than Lady Gaga. To which we say, good luck with that. So if... read more

Top NHL Teams in Social Media

Top NHL Teams in Social Media

With the NHL Playoffs in progress we take a look at how the teams are performing in social media. Using the Track Social platform we have analyzed NHL teams’ performance... read more