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How to Run a Successful Photo Contest on Social Media
In our last piece on Social Media Campaigns, we introduced the basic benefits of giving fans a solid reason to ‘Like’ your page. In this piece, we’ll discuss a specific... read more

Using your Pins as a Source of Inspiration for Branded Content
Take a look at the title of this post. If you think about Pinterest, it’s really a case of seeing the forest for the trees. This social platform is meant... read more

Want Better Facebook Engagement? Ask for it! Calls to Action 101
1We’ve all heard the saying, “Ask and you shall receive”. In the case of social media, this mentality can put you miles ahead of your competition. Statistics show that when... read more

More Photo Apps that will Transform Your Online Presence
In our first piece about photo apps, we brought you the scoop on Diptic, Phonto & Instagram. Since then, there have been so many apps that have popped up on... read more

Turn Your Employees Into Social Brand Ambassadors (FREE eBook download!)
1Employees make natural brand ambassadors because they’re already informed on the ins and outs of your company. If you allow them to share in your social media goals and reward... read more

Engaging Branded Content vs. Direct Response Content
2Let’s face it, social media isn’t ALL business. It’s fun & beneficial to mix up your content with posts that simply entertain your audience, but at some point you have... read more

Facebook Quality Control: Get the Most from each Post!
When it come to Facebook reach and visibility, the quality of each individual post counts for a lot. Here are some tips on how to take advantage of some of... read more

Generate Business Leads with Social Media Savvy
There are thousands of social media users who fit your demographic; fans and followers who would most likely be enamoured with your product or service, but just don’t quite know... read more

3 Highly Effective Ways to Optimize Your Pins and Online Presence
In the over-crowded social media sphere, there is one major way to squeeze through to the world of your consumers, and that is by increasing your brand’s reach. The more... read more

Going Viral: A Case Study on the Life of One Single Tweet
The most unexplained phenomenon in the social media sphere is the mystery of virality. To have a post “go viral,” is one of those rare, blissful moments for anyone in... read more

5 Ways to Use Twitter to Increase Your Blog’s Readership
Blogging makes it possible for your brand to captivate its consumers on a deeper level while still showcasing the personality of your business. But if you aren’t utilizing social media... read more

Give to Get: How to Spice up Your Twitter
A community is only as great as the sum of its individual parts. In order to keep your community intrigued, engaged, and interactive, it would be in your best interest... read more

Stand Out: 3 Ways to Get Your Brand Started on Instagram
1Last week when we talked about 3 Photo Apps That Will Transform Your Online Presence, Instagram was obviously a major player that could not be ignored. But as much as... read more

Get Social: Become an Authority in Your Industry
Whether you’re a suit-wearing corporate company or the local bakery, you can establish your brand as an authority in your industry and in your community using social media. There is... read more

Social Media: Wave of the future, Thing of the Past
When most people think of social media, brick and mortar are some of the last things that come to mind. The very term inspires visions of futuristic online communities with... read more

