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Profile: Eric Tsai

Eric Tsai is a Business Coach and a Web Strategist at Designdamage.com helping entrepreneurs and business owners create and implement robust Internet marketing strategy that brings results fast with guaranteed profits. He is also the author of the new book Profitable Knowledge: How to Turn Your Knowledge into Profits. Eric sold $5 million worth of products he never used in a industry he had no prior experience in leveraging information marketing from 2001-2005. His mission is to help people grow their passion whether it’s their businesses or their personal lives so they can make better informed decisions to change the world. He is on Twitter at @designdamage

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Articles by Eric Tsai
How to Get Into Big Data Analytics

How to Get Into Big Data Analytics

Big Data

Albert Einstein once said “information is not knowledge” and data without context is just organized information. In essence, data is just people doing stuff. The true value of data is... read more

Website Analytics Strategy: Google Analytics Multi-Channel Attribution

Website Analytics Strategy: Google Analytics Multi-Channel Attribution

Online Marketing

2

Effective Internet marketing strategies are built on insights from website analytics (or web analytics). The goal is to abstract insights from web analytics to improve your campaign continuously. A simple... read more

Search Engine Marketing: ROI vs. Profits

Search Engine Marketing: ROI vs. Profits

Online Marketing

In SEM (Search Engine Marketing) ROI is a safer metric, at the end of the day, than profit. The pros of going with ROI outweigh profit in the immediacy. Profit... read more

9 Keys to Increase Website Conversion Rate and Turn Visitors into Customers

Online Marketing

2

If you’ve been reading this blog for awhile, you might remember a post I wrote recently called Why Attention is the New Currency Online. When I wrote it, I had... read more

Beyond Search: Social Customer, Social Commerce, Social Media

Online Marketing

It seems as if all the talk in web marketing these days center on algorithm updates, social signals, mobile and display opportunities. Marketers and brands are eager to make adjustments... read more

Learn to Extract Marketing Insights from Data

Strategy

In working with many smart business people and analysts in the past few months, I came to appreciate the ease of accessing web analytics. Who knew that math and data... read more

A Holistic Approach to Marketing: Integrating Social, Search and People

Online Marketing

1

As the dust begins to settle on the endless possibilities of social media, marketers are gearing up for the next wave of digital growth. From Google’s report on mobile is... read more

The Two Essential Elements for Online Marketing Success

The Two Essential Elements for Online Marketing Success

Online Marketing

2

Much has been written about Internet marketing strategies and how marketers can leverage techniques to get the desire outcome. What isn’t discussed enough, at least from my perspective, is the... read more

Why Attention is the New Currency Online

4

Like many digital marketers, I consume and create large amount of content daily. Whether it’s doing research or analyzing data, I’ve come to realize the economic value of attention. It’s... read more

Riding To A New Destination: I’m Joining WebMetro

Online Marketing

Today I have some special news to share with you – I’ve joined WebMetro. 2 years ago I informed you about designdamage’s transition to become a blog. It was an... read more

How to Build Influence and Earn Trust via Enchantment: An Interview with Guy Kawasaki

Information doesn’t sound like it’s worth a lot of value. In fact, most of the time information wants to be free and are free in the sense of accessibility. In order... read more

How to Get the Best ROI Out of Your Marketing

Online Marketing

1

Have you noticed how bad results had gotten on Google in the past year or so? I only pick up on this when I was looking for a new car... read more

3 Steps to Getting More Traffic and Higher Conversions

If you had to pick between getting tons of traffic or having a high conversion rate, which one would you pick? Most marketers churn out content for SEO rankings, build... read more

How To Create Your Unforgettable Elevator Pitch

How To Create Your Unforgettable Elevator Pitch

Strategy

Have you ever tried to tell someone about your online business or your idea for a business, but when you did, their eyes glazed right over? You feel stupid or... read more

Why Content Marketing Can Get You More Customers

Why Content Marketing Can Get You More Customers

Online Marketing

Content is critical in today’s marketing. With so much competition you have to be able to differentiate your product from your competitors by creating unique content. As a business professional,... read more