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Profile: Chad Pollitt

Since 2002, Chad H. Pollitt has played an integral role in designing, developing, deploying, executing and tracking robust web marketing strategies for hundreds of companies and organizations and is an internet marketing expert. He holds a BS in Entrepreneurship from the Indiana University Kelley School of Business, an Internet Marketing Masters Certification from the University of San Francisco's prestigious School of Business and Management and is a Certified HubSpot Partner.

Chad is a decorated veteran of Operation Iraqi Freedom, a former Army Commander and the Director of Marketing at Slingshot SEO, an enterprise Internet marketing agency and the largest provider of SEO services in the country. He authored "The Content Marketing Manifesto" in 2012. His other writings and articles have been published in dozens of newspapers, magazines and websites throughout the world.

With over 10 million dollars of tracked ROI for SEO alone, he has been a guest lecturer, syndicated blogger, keynote presenter and featured on multiple radio shows, podcasts and in The Wall Street Journal.

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Articles by Chad Pollitt
Inbound Marketing for the Human Brain – Using the Rule of 1, 3 & 7

Inbound Marketing for the Human Brain – Using the Rule of 1, 3 & 7

Marketing

How do designers and marketers know how many segmentation pathways, navigation elements, calls-to-action (CTAs), banners and links belong on a page, in a column, above the fold, in the footer... read more

Agency Branding in 2012 & Beyond – Inbound or Something Else?

Agency Branding in 2012 & Beyond – Inbound or Something Else?

Branding

Many Internet marketing focused agencies are trying to figure out the best way to position their brand for optimal exposure while adequately communicating what they do. Currently, the agency marketplace... read more

9 Do’s for Producing Effective Webinars – Tuesday’s Tips & Tactics

9 Do’s for Producing Effective Webinars – Tuesday’s Tips & Tactics

Content Marketing

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is... read more

5 Common Myths About Social Media Marketing Busted

5 Common Myths About Social Media Marketing Busted

7

Social media as a marketing channel is beginning to show signs of maturity. The tools marketers can use to deploy and monitor campaigns are getting more robust, functional, integrated and... read more

Infographics As Link Bait May Soon Provide Diminishing SEO Returns

Infographics As Link Bait May Soon Provide Diminishing SEO Returns

2

Just a few weeks ago Eric Enge of Stone Temple Consulting interviewed Google’s Matt Cutts about what makes a quality website. The interview primarily centered on SEO and delved into... read more


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Big Data Made Simple – What Marketers Need To Know

Big Data Made Simple – What Marketers Need To Know

Marketing

1

Everywhere you turn these days someone, somewhere is talking about Big Data. It’s in business magazines, blogs, radio news, television, etc. Big Data seems to be everywhere, but no one... read more

SEO with Social Media – Tuesday’s Tips & Tactics [Video]

SEO with Social Media – Tuesday’s Tips & Tactics [Video]

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is... read more

5 Tips For Using QR Codes – Tuesday’s Tips & Tactics [Video]

5 Tips For Using QR Codes – Tuesday’s Tips & Tactics [Video]

Mobile & Apps

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is... read more

10 Steps For Writing A Blog Post In 30 Minutes Or Less

10 Steps For Writing A Blog Post In 30 Minutes Or Less

2

Coming up with good blog posts on a daily basis can be a challenging task indeed. Here in the Kuno labs we try and stay ahead by always having three... read more

Tomorrow’s Casualties – Internet Marketing’s Kill-Zone is Expanding

Tomorrow’s Casualties – Internet Marketing’s Kill-Zone is Expanding

Online Marketing

As discussed in “The Clock is Ticking on Big Advertising Agencies & Outbound Marketing,” the continued growth and evolution of the Internet as a marketing channel is putting the squeeze... read more

Test Your Knowledge With The 2012 Marketing SEO Quiz

Test Your Knowledge With The 2012 Marketing SEO Quiz

4

Pop quiz! It’s time to put your SEO knowledge to the test—literally. Answer the following 16 questions for your chance to be crowned the SEO Know-It-All and win an awesome... read more

SEO Has Only One Definition But Offers Two Solutions

SEO Has Only One Definition But Offers Two Solutions

There are many debates raging in the SEO community around several different topics. We’ve written about a lot of them here on the Kuno blog. However, most of the folks... read more

5 Search Metrics that Truly Matter – Tuesday’s Tips & Tactics [Video]

5 Search Metrics that Truly Matter – Tuesday’s Tips & Tactics [Video]

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is... read more

The Future of Content Marketing—Dynamic On-page Nurturing

The Future of Content Marketing—Dynamic On-page Nurturing

Content Marketing

Over the years, Kuno has written many blog posts about lead nurturing. However, most of them have been centered on the use of email to nurture and nudge leads further... read more

The Content Marketing Sales Funnel – Tuesday’s Tips & Tactics [Video]

The Content Marketing Sales Funnel – Tuesday’s Tips & Tactics [Video]

Content Marketing

Tuesday’s Tips & Tactics – Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is... read more