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Profile: Carolyn Cohn
Articles by Carolyn Cohn
Why Content Marketing Is Important for Your Business
You may have heard about content marketing and you may even understand why it is important the question is whether you have a deep enough understanding to recognize the differences... read more
Enticing Your Audience With Your Blog
You spend a great deal of time and effort on your content. You make sure that your content is enticing and educational so that it benefits your target audience. Your... read more
Creating Great Personas for Fantastic Content
On any given day (including weekends), the top priority for a marketer is to write fresh content. Times have changed because nowadays, providing fresh, fantastic content regularly is absolutely mandatory.... read more
Giving Your Old Content New Mileage
By now, you have so much content on your website. You don’t want to waste it. Using it once and then moving on doesn’t seem very efficient. You need to... read more
Writing Appealing Content for Your Online Audience
The basics of writing are the same whether you write for an online audience or a print audience. However, there are certain differences in the writing approach and it is... read more
Converting Your Content Into Discussions
If you have a business, you must have an online content marketing plan. Whether your business is large or small, you still need to have a plan that’s organized and... read more
Distinguishing Good Content From Great Content
Content is king! The content that you are posting and sharing must be of the highest quality if you are going to get anywhere with it. People don’t have the... read more
The Necessity of a Welcome Email
You may understand the power of a welcome Email for your business. They help you build your brand and make a connection with your target audience. Surprisingly, some people don’t... read more
The Importance of a Content Managed Website
Having a website is very important for your business. Having a website without a content management system (CMS) is a big mistake. A CMS is critical to the success of... read more
Social Media’s Effect on Language
Technology has done a great deal to change what we came to rely upon. The tools available are incredible but it has also changes communication. Social media has had a... read more
Keeping Your Content On Track With An Editorial Calendar
Content marketing is not an easy thing to do well. Of course, it is absolutely essential that you market your content as effectively as possible. Keeping track of it is... read more
Understanding Your Content Marketing Success
As you start to look back at your content marketing strategy this year and figure out what has worked and what has not, you should understand the factors that went... read more
Writing Effective LinkedIn Headlines
Many people now understand that LinkedIn is an important social media tool for business. There are many different elements that make up your profile. One of those elements that is... read more
The Ten Commandments of Blogging
Blogging is very serious business, especially when you blog for business. Your first serious gesture is when you register your domain. You have started to make a commitment. The commitment... read more
Engaging Brands With Facebook Message
Facebook has made it very simple for fans to communicate with many brands. Of course, the brands have to be willing and able to do so. Facebook Message allows a... read more
