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Articles by Cameron Tyler
Define Your Retargeting Strategy and Increase Your ROI

Define Your Retargeting Strategy and Increase Your ROI

Marketing

Every marketer knows that no campaign is perfectly static. There are always adjustments and refinements that need to be made to keep the campaign fresh, relevant and cost-effective. Marketers employ... read more

Partner With Sister Industries for Retargeting Campaigns

Partner With Sister Industries for Retargeting Campaigns

Strategy

Successful businesses have robust marketing campaigns, spanning many forms and mediums. Even if one aspect, like mailers, is a total flop, they have other avenues to fall back on. Digital... read more

Why Onboarding is Important in Q4

Why Onboarding is Important in Q4

Human Resources

1

Onboarding is a strategy companies use when hiring new employees to ease the transition into their new job role and feeling of comfort as part of the company. It’s also... read more

Finding More Customers Through Search Retargeting

Finding More Customers Through Search Retargeting

2

Search retargeting should be in every marketer’s and business owner’s vocabulary. It’s a term that will help you advertise your business to those who already have an interest in what... read more

Effective SWOTT Analysis Implementation

Effective SWOTT Analysis Implementation

Strategy

If you ever took a business course in college, odds are pretty good that you had to perform a SWOTT analysis about a given company. You might be surprised to... read more


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Three Quick Ways To Engage Customers and Develop Brand Loyalty

Three Quick Ways To Engage Customers and Develop Brand Loyalty

Branding

If you knew that it costs five times more to get a new customer than it does to keep an existing one, and that 80 percent of your sales come... read more

Onboarding New Employees in a Tough Economy

Onboarding New Employees in a Tough Economy

Human Resources

1

In a tough economy with unemployment numbers holding steady at high marks, hiring and retaining employees shouldn’t be all that hard. It should be a buyer’s market with a selection... read more

Socially Network Your Way to a Better Job

Socially Network Your Way to a Better Job

Gone are the days when you might pack a paper résumé, work samples and a cover letter into a large envelope and mail it to a company that is hiring.... read more

What Microsoft’s Surface Tablet Means For Business

What Microsoft’s Surface Tablet Means For Business

Tech & Gadgets

3

Tablet computers have been around for years, but it wasn’t until the introduction of the iPad that they really took off in the mass market. However, there has never been... read more