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Profile: Brian Vickery

I love my wife and two daughters. I am blessed in that I also love my job as a principal and EVP of the Rocky Mountain Region for Mantis Technology Group. I am very excited about our Pulse Analytics  offering for social media listening and analytics. I try to play as much tennis as I can. I graduated UT-Austin, and I root for the Denver Broncos, Denver Nuggets, and Texas Longhorns!

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Articles by Brian Vickery
4 Ways Social Listening Is Like The Dallas Cowboys Offensive Line

4 Ways Social Listening Is Like The Dallas Cowboys Offensive Line

If you are a frequent reader of my blog posts, you know that I am an avid Denver Broncos fan. However, the Dallas Cowboys were the team I followed throughout... read more

Leverage Social Listening for Brand Adaptation vs Losing Identity

Leverage Social Listening for Brand Adaptation vs Losing Identity

Branding

1

As I was growing up, I wanted to eventually own a Jeep, a sports car, and a motorcycle. When I moved to Denver, I bought a Jeep. When my oldest... read more

12 Most Wizardly “W” Traits of Great Leaders

12 Most Wizardly “W” Traits of Great Leaders

Leadership

“More firm and sure the hand of courage strikes, when it obeys the watchful eye of caution.” ~ James Thomson, Scottish Poet. Let’s get Wack with some “W” Traits of... read more

Social Listening and Flawed Sentiment Analysis – Don’t Throw Baby Out With Bathwater

Social Listening and Flawed Sentiment Analysis – Don’t Throw Baby Out With Bathwater

Online Marketing

I was giving a Pulse Analytics demonstration last week, and it got side-tracked with a deep discussion on the flaws of sentiment analysis. To set further context, this gentleman was... read more

Fat Bob and Social Media – First Ride

Fat Bob and Social Media – First Ride

Did I mention the time that I had to send my oldest daughter to college with my Jeep Liberty, and my wife said “why don’t you get a sports car?”... read more

12 Most Victorious Great Leader Virtues

12 Most Victorious Great Leader Virtues

Leadership

“He who knows when he can fight and when he cannot, will be victorious.” ~ Sun Tsu. Here are my Vickery picks for Victorious Great Leader Virtues. You gotta love... read more

Spin Sucks – Unless You Are a Tennis Ball

Spin Sucks – Unless You Are a Tennis Ball

Books

OK, spin can be your friend if you are a baseball (that was for Bill Dorman and Ken Mueller), basketball, football, golf ball…heck, even a bowling ball. Tennis is my... read more

12 Most Ultimate “U” Ultraisms of Uber-Great Leaders

12 Most Ultimate “U” Ultraisms of Uber-Great Leaders

Leadership

“Life takes on meaning when you become motivated, set goals and charge after them in an unstoppable manner.” ~ Les Brown. Successful people are self-motivated, are willing to set lofty... read more

12 Most Thrilling “T” Trademarks of Great Leaders

12 Most Thrilling “T” Trademarks of Great Leaders

Leadership

“One of the greatest talents of all is the talent to recognize and to develop talent in others.” ~ Frank Tyger. I welcome all of you talented readers who have... read more

12 Most Brand Saving Reasons for Social Media Monitoring

12 Most Brand Saving Reasons for Social Media Monitoring

I am digressing from my normal 12 Most post (sports-related, coffee-related or self-deprecating) to discuss a hot topic: social media monitoring. We all see businesses, and we may be the... read more

Content Marketing is NOT Perfect Pitch with a Bullhorn

Content Marketing is NOT Perfect Pitch with a Bullhorn

Content Marketing

You can find me in church services on most Sunday mornings, and the music is the part of the service that tends to resonate with me the most. In fact,... read more

12 Most Scintillating “S” Sparks of Great Leaders

12 Most Scintillating “S” Sparks of Great Leaders

Leadership

“Too many leaders act as if the sheep… their people… are there for the benefit of the shepherd, not that the shepherd has responsibility for the sheep.” ~ Ken Blanchard.... read more

5 Branding Lessons From A Seattle Seahawks Super Bowl Win

5 Branding Lessons From A Seattle Seahawks Super Bowl Win

Branding

It is with a heavy heart that I AGAIN end an NFL season lamenting a Denver Broncos loss in the playoffs. This team shattered records while overcoming adversities like having... read more

12 Most Radical “R” Representations of Great Leaders

12 Most Radical “R” Representations of Great Leaders

Leadership

“To be truly radical is to make hope possible rather than despair convincing.” ~ Raymond Williams. I survived the Q’s in this Leadership series, so I am in the home... read more

Peyton Manning and Richard Sherman – A Study in Contrasts

Peyton Manning and Richard Sherman – A Study in Contrasts

Sports

I watched a compelling AFC Championship where my favorite team, the Denver Broncos, stopped a 2-point conversion that kept the game from getting really interesting! I had just spent the... read more