Popular Today on Business 2 Community: All Popular Articles
Profile: Brent Pohlman
Articles by Brent Pohlman
Going From Trade Shows to Social Media
This past week I was able to attend the National FEW Ethanol Conference in St. Louis. It was a great experience. I was able to connect with some great people... read more
The Find Your Audience on Social Media Trap
Every time I go to a social media conference or listen to an online webinar about social media, I always hear the phrase, You must know where your audience is... read more
A Return on Social Media Efforts
This is the question that tends to surface about this time of year for the last five years. It is the time when companies are really evaluating their social media... read more
Implementing Ideas at Your Workplace
This past week has been consumed by a number of different meetings. Some weeks are like this. Productive meetings with proper agendas give people a chance to share thoughts, concerns... read more
Integrating Social Media: Quick Reference Guides
Over the past few days, I have really been promoting our online reference guides. I suppose you could call the eBooks, but I think that is such a generic term... read more
Social Media Engagement or Experience
The word engagement is over-used when it comes to social media. By now I am sure you have all heard the familiar phrase, “Social media is about engaging with clients... read more
Media – Reach out and Connect
This topic really struck me as I continued into Mitch Joel’s Book “Ctrl-Alt-Delete. This post is a reflection of Chapter 3 of this book. All references made in this post... read more
Taking The Next Step in Digital Media
It is time to really get connected if you want to stay ahead of the curve. I think the next goal for myself in 2013 is to find a deeper... read more
Be Human In Marketing
One of the things I like best about my current position is that I can look out from behind my desk and see the front desk interactions, the office and... read more
Add a URL Link to Your Linkedin Profile
1Today I came across this very slick tool to help enhance your Linkedin Profile. On your Linkedin Profile you can add a link and tie it to your current Summary,... read more
A Huge Mobile Marketing Tip
2By now, companies are adopting ways to use social media as a marketing platform. Companies are recognizing that they need to be more transparent and closer to their clients than... read more
Moving From Directory Listing to Experience Listing
SEO, QR Codes, Email Marketing, Brochures, Displays, Websites, Mobile Websites, Blogs, Trade shows, Traditional Marketing Materials, Digital Marketing, Google Adwords, Google Keywords, Video Marketing, Internal Marketing The list goes on... read more
Always Maintain a Positive Focus
1As a marketer, I try and stay in tuned with what is happening in our country and the world. Lately, it seems there is one horrific news story after another... read more
Real-Time Marketing Deserves Reaction
The word “react” comes to mind when I hear this phrase. Do you have a reaction plan in place if you are looking at real-time marketing. Personally, any marketing which... read more
